Tarte Maracuja Juicy Lip Oil – Hydrating Plumping Lip Oil in Cinnamon, Vegan & Cruelty-Free

Discover a plumping lip oil that hydrates with a glossy, plush finish

Meet the viral Maracuja Juicy Lip Oil reimagined as a plumping lip oil that delivers moisture while adding a high-shine gloss. The full-size Cinnamon shade blends a warm tint with a lightweight, comfortable layer that feels easy to wear from morning into evening.

What makes it special

This formula showcases a rich blend designed for nourishment and hydration. It contains 90%+ lip-conditioning ingredients, more than 15 oils, and over 10 superfruits to support a smoother, more hydrated look. Maracuja passion fruit oil is sourced from an all-female co-op in the Amazon, adding a silky slip and a touch of sustainability to the experience. The product is vegan and cruelty-free, and offers shimmer or high-shine finishes to match your mood or look.

In a small clinical study with 32 participants after 10 minutes, some users reported a more plump appearance and immediate hydration. Individual results vary, but the Cinnamon shade is designed to enhance natural lip color while delivering moisture and glow. The formula is free from parabens, mineral oil, phthalates, triclosan, sodium lauryl sulfate, and gluten, aligning with a clean beauty approach.

Texture, finish, and shade

The texture glides on like a feather-light layer, creating a “cloud-like” feel that coats the lips with a glossy veil. The Cinnamon shade delivers warmth and depth, helping to define lip contours without heaviness. The finish can range from a sheer wash to a more pronounced gloss, letting you control the level of shine you want.

• Shimmer and high-shine finishes provide a polished glow for any look.
• Non-sticky comfort that wears well through daily activities.

Nourishment from a powerful oil blend

• 90%+ lip-conditioning ingredients support soft, hydrated lips.
• 15+ oils and 10+ superfruits deliver nutrient-rich moisture.
• Hyaluronic acid helps seal in hydration for lasting plumpness and comfort.
• Maracuja passion fruit oil adds silky slip and a luxe feel.

Clean beauty and ethical sourcing

Vegan and cruelty-free, tarte avoids parabens, mineral oil, phthalates, triclosan, SLS, and gluten. This combination aims to offer a responsible, high-performing lip product that pairs with a range of routines and preferences.

How to use: swipe a light layer over bare lips for moisture and shine, or layer over your favorite lip color for a glossy finish. A little goes a long way, so you can tailor the effect to your day. Drench your pout in glossy hydration with a single swipe.