SHIBUI Violet Toning Shampoo – Neutralizes Brassiness for Blonde, Highlighted & Silver Hair

Discover SHIBUI Violet Toning Shampoo

Meet a violet-toned formula designed to soften yellowing and brassiness, revealing cooler tones for blonde, highlighted, and silver hair. The purple pigment works in harmony with a clean, vegan blend to refresh your color without harsh additives. Expect a luxurious wash that leaves locks feeling smooth and prepared for everyday styling.

Why violet toning can make a difference

Purple pigments are used to counterbalance yellow wavelengths in lightened hair. When paired with nourishing extracts, this shampoo aims to reveal a cooler, more dimensional spectrum while maintaining natural movement and manageability. The result is a refined base for your regular styling routine, with color that reads cooler in daylight and under soft lighting.

• Neutralizes brassiness: purple pigments tone down yellow undertones for cooler hues.
• Enhances shine & strength: Acai Oil and Hibiscus Flower Extract help boost luster and texture.
• Ideal for blonde & silver hair: formulated to brighten and define blondes, greys, and whites.
• Clean, sustainable formula: sulfate-, silicone-, paraben-, and synthetic-fragrance-free with vegan, naturally derived ingredients.
• Core color care complex: vegan Tripeptides, Oat Oil, Bamboo Extract, and Rice Seed Protein protect and enhance color.

Key ingredients at a glance

• Vegan Tripeptides: reinforce strand integrity and color retention without heaviness.
• Oat Oil: lightweight conditioning for softness and moisture balance.
• Bamboo Extract: helps smooth and refine texture for a sleek look.
• Rice Seed Protein: provides gentle barrier support to help maintain color depth.

How to use

1. Apply to wet hair and work into a rich lather from roots to ends.
2. Massage gently for 1–2 minutes to allow pigments to work with your natural tone.
3. Rinse thoroughly and follow with conditioner if desired.

Care that aligns with your values

The formula emphasizes sustainability and clean beauty, offering a fragrance-free option for sensitive routines and a vegan-friendly approach. Regular use may help maintain cooler tones while keeping hair feeling fresh and vibrant, without relying on harsh additives. Consider this as part of a color-care routine that supports your hair’s natural feel and shine, rather than promising specific outcomes.