PHYTO COLOR Anti-fade Shampoo – Sulfate-Free Color Protection for Color-Treated Hair | 8.45 fl oz

Protect Color and Radiance With Every Wash

PHYTO COLOR Anti-fade Shampoo is a sulfate-free cleanser designed for color-treated hair. Its gel texture yields a delicate, soft lather that cleanses while preserving color and shine, so your tones stay vibrant between salon visits.

How it works

At the heart of the formula is a rice peptide complex that helps limit pigment bleeding across washes. Combined with anti-oxidant tara and sunflower seed tannins, it supports color protection while keeping the surface of the hair smooth and even.

Key ingredients to know

White mallow extract contributes to a glossy finish, giving hair a luminous look after washing. This blend is vegan and free from sulfates, parabens, silicones, and gluten, designed to work gently on daily routines.

• Gently cleanses without stripping color or shine
• Protects color intensity and revives radiance across washes
• Leaves hair soft, smooth, and easy to detangle
• Delicately scented with a subtle, refreshing fragrance

A small clinical study observed color retention across multiple washes, suggesting color can stay vibrant over a series of uses.

How to use for best results

• Apply to wet hair, massage to form a gentle lather, focusing on lengths and ends
• Rinse thoroughly and follow with PHYTO COLOR conditioner for a harmony of cleansing and protection
• Use regularly as part of a color-preserving routine to maintain radiance

Formulated for a clean beauty routine, the shampoo is vegan, sulfate-free, paraben-free, silicone-free, and gluten-free, aligning with many color-care preferences while keeping the experience sensory and enjoyable.