Madison Reed Color Therapy Pura Hair Mask – Deep Conditioning & Color Refresh (4 oz / 118 mL)

Hydration, Shine, and Subtle Color Refresh

Discover Madison Reed Color Therapy in Pura—a colorless deep conditioning mask that drenches hair in moisture while refreshing tone. This luxe formula is designed for all shade ranges, delivering a soft, hydrated feel with a healthy-looking finish. It’s crafted to be gentle on hair, featuring nourishing ingredients like argan oil to boost shine and keratin with ginseng root extract to support strength. The product is sulfate-free, paraben-free, ammonia-free, and cruelty-free, aligned with a mindful hair care routine.

What makes Color Therapy Pura stand out

Powered by SmartDye Technology, this restorative mask deposits subtle color where your hair needs it most, toning and enlivening your existing color while you condition. It’s a color-depositing treatment that works best on brunette or auburn shades, adding warm bronze and chestnut warmth without the commitment of a dye. Note that this mask is not intended for gray coverage.

• Color-refreshing without gray coverage
• Intense hydration with argan oil for shine and manageability
• Strengthening support from keratin and ginseng root extract
• Color-safe, sulfate-free, paraben-free, ammonia-free, and cruelty-free

How to use in a typical routine

• In-shower treatment: after shampooing, leave on for about 5 minutes as a deep-conditioning and tone touch-up.
• Frequency: use 2–3 times per week for ongoing conditioning; the more you use, the more color is deposited.
• Shade suitability: designed to refresh brunette to auburn tones; not intended for gray coverage.

Real-life benefits you might notice

Imagine hair that feels silkier and looks more polished, with a softer texture and a touch of warmth that enhances natural color. The mask aims to deliver improved manageability, a smoother surface, and a subtle glow under light—without altering your natural shade dramatically. It’s a conditioning ritual that can complement your current color routine rather than replace it.

Why choose Madison Reed Color Therapy Pura

Madison Reed blends salon-inspired care with ingredients you can feel good about. Color Therapy Pura embodies the brand’s commitment to better color-care options, offering a luxurious experience that pairs deep conditioning with a light, color-enhancing touch. Each tube provides multiple uses, helping you maintain hydrated hair that looks its best between color appointments, with a responsibly crafted formula you can trust.