Loma Violet Conditioner – Lemon & Eucalyptus, 12 fl oz | Brightens Blonde & Grey

Enhance blonde and grey tones with a blue-violet touch

Loma Violet Conditioner is an innovative blue-violet pigmented treatment designed to brighten blonde and grey hair while subtly neutralizing yellow and brassiness. Built with true direct-dye pigments, it deposits color more consistently than many traditional color conditioning products, helping cool-toned hues appear more defined and refined with each use.

In professional settings, this conditioner doubles as a color-enhancing and toning tool. When applied to dry hair, it delivers maximum pigment deposition for a richer, cooler appearance between color services. At home, the formula provides a buildable, manageable way to refresh cool tones without drastic changes to your natural shade.

The scent blends lemon and eucalyptus for a fresh, awakening aroma that enhances the washing routine, while the formulation itself is gentle on hair. Loma emphasizes clean beauty standards, with products free from gluten, soy, and parabens. The brand also highlights sulfate-free cleansing and sodium chloride-free formulas, aiming to protect hair and skin while maintaining effective cleansing and conditioning performance.

Key benefits at a glance

• Brightens blonde and grey hair with cool-toned results
• Neutralizes yellow and brassy tones for more polished looks
• Uses direct dye pigments for reliable color deposition
• Gluten-free, soy-free, and paraben-free
• Sulfate-free cleansing and sodium chloride-free formula
• Aromatherapy of lemon and eucalyptus for a refreshing routine

How to use

For best results, apply the Violet Conditioner to dry hair to maximize pigment deposition. Leave as desired and rinse thoroughly. It can be used as a salon-grade color-enhancing tool or as part of a careful at-home routine to refresh cool tones.

• Apply to dry hair for maximum deposition
• Rinse and style as usual after the desired contact time
• Can be incorporated between color appointments for maintenance

Who it’s for

Ideal for blonde and grey hair looking to brighten and cool their tones between visits, or for clients who prefer buildable, salon-like toning at home. The formulation supports gentle conditioning while offering color-enhancing benefits without making strong, unrealistic promises.

In all, Loma Violet Conditioner provides a controlled, refreshing way to manage tone and brightness, paired with a clean beauty approach that respects hair health and daily routines.