GOODBYE YELLOW Purple Shampoo Neutralizing Wash – 33.8 oz | Vegan Color Balancing for Blonde & Gray Hair

Goodbye Yellow Purple Shampoo Neutralizing Wash — Cool-Toned Hair at Home

Brassy yellows and unwanted warmth can dull blonde, silver, and gray tones. GOODBYE YELLOW Purple Shampoo Neutralizing Wash is a salon-quality wash designed to counteract yellow hues while supporting your hair’s health. Its pH-balanced formula targets color without stripping moisture, and the generous 33.8-ounce bottle offers long-lasting value for regular use at home. This vegan, sulfate-free shampoo brings a cool, luminous look that can feel like a reset between salon visits.

With every wash, you’ll notice how the blend of direct dyes deposits vibrant violet tones that counterbalance yellow reflections. The product is crafted to support pre-lightened bases and to help maintain the integrity of color-treated hair, giving you a dependable option for keeping brassy tones under control while preserving softness and shine.

Key benefits and how it works

• Calibrated pigments include purple and blue direct dyes for tonal deposit that neutralizes yellow tones on light bases.
• The violet pigment balance helps extend the look of in-salon toning between visits.
• pH 4.5 formulation supports a balanced environment for color-treated hair, helping to retain moisture and natural oils.
• Free of SLS/SLES sulfates, offering a gentler cleanse that still cleanses effectively.
• Bonding Technology provides added care for pre-lightened bases, suitable for base colors in the 8–10 range.

How to use

• Apply to wet hair, work into a rich lather, then leave on for up to 5 minutes to boost tonal deposit.
• Rinse thoroughly and follow with conditioner if desired for extra softness.
• Use daily for maximum tonal deposit, or 1–2 times per week for long-lasting tonal maintenance.
• For best results, test a small strand first and adjust time to your preferred coolness.

Who should consider this shampoo

• Blonde, silver, and gray hair seeking to reduce brassiness and achieve cooler tones.
• Those refreshing color between salon visits or maintaining a cool, luminous look at home.
• Color-treated hair looking for a professional-grade wash without harsh sulfates.

Note: This product aims to balance tone and support hair health. Results may vary based on starting shade and care routine.