Ash by Ashley Benson East 12th EDP for Women – Rose Damask, Black Cedar & Orange

Experience NYC in a Bottle

Ash by Ashley Benson East 12th captures the magnetic energy of a city that never sleeps. The 1.7 oz bottle feels intimate yet bold, designed for women who want to express personality with ease. A glass vessel finished with a touch of gold and a delicate tassel adds a subtle luxury to your beauty ritual, whether you’re starting the day or winding down after a night out.

Notes that Define East 12th

This fragrance weaves a layered scent story, anchored by three core notes that evolve with your day:

• Rose Damask: a lush floral heart with timeless elegance
• Black Cedar: adds depth and a structured warmth
• Zesty Orange: provides a bright, refreshing lift

These elements combine to create a versatile profile that feels modern yet timeless, offering a sense of sophistication without heaviness.

Enduring Presence

East 12th is crafted for day-to-evening versatility. The formulation aims for a balanced, long-lasting presence that can accompany you from morning routines through afternoon meetings and into evening adventures, without becoming overpowering.

Packaging and Feel

The perfume’s packaging is a small luxury you can display or travel with. The glass bottle shines with gold accents and a charming tassel, reflecting the bold personality of East 12th while remaining compact enough for a vanity or travel bag.

Ways to Wear East 12th

• Everyday elegance: a subtle spritz in the morning for a confident start
• Evening allure: enhanced mood for dinners or social events
• Travel-ready companion: compact bottle that travels light

Set Your Own NYC Moment

East 12th invites you to explore a sense of freedom and adventure. With a character that’s punchy yet refined, it supports personal style and self-expression, leaving space for your own NYC-inspired narrative to unfold.