{"product_id":"truss-purple-shampoo-toner-for-blonde-hair-brassy-tone-reduction-color-protection-hydration-10-14-fl-oz","title":"TRUSS Purple Shampoo \u0026 Toner for Blonde Hair | Brassy Tone Reduction, Color Protection \u0026 Hydration – 10.14 fl oz","description":"\u003ch2\u003eMeet TRUSS Purple Shampoo \u0026amp; Toner for Blonde Hair\u003c\/h2\u003e\n\u003cp\u003eDesigned for blondes, bleached, gray, highlighted, and brassy hair, this daily hydrating formula blends color protection with a gentle toning action. The violet-tinged formula works with your routine to help maintain cool, vibrant tones while supporting healthy-looking strands.\u003c\/p\u003e\n\u003cp\u003eWhat you can expect is a cooler, more flattering blonde appearance with enhanced shine and a healthier feel along the lengths. The toning aspect helps neutralize yellows and brass hints, while the hydrating base keeps hair supple and manageable between washes. This product is tailored for straight hair in particular, but the benefits may translate to similar textures seeking color care and daily nourishment.\u003c\/p\u003e\n\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eIntense shine that catches the light and enhances natural texture\u003c\/li\u003e\n  \u003cli\u003eHair that feels soft, supple, and easy to manage day to day\u003c\/li\u003e\n  \u003cli\u003eColor-safe performance that helps guard against tangles and fade between washes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWho should use it: anyone with straight hair or those who style their color to maintain a clean, refreshed look, while seeking a daily routine that supports color integrity and smoother comb-through.\u003c\/p\u003e\n\u003ch3\u003eHow to use as part of your routine\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair, apply a generous amount, massage to build a luxe lather, concentrating on mid-lengths to ends\u003c\/li\u003e\n  \u003cli\u003eLet sit 1–2 minutes to allow toning and conditioning to work, then rinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eFollow with TRUSS conditioner or leave-in care for best results as part of a color-protection routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eLength and packaging: the 10.14 fl oz bottle is designed for regular use and daily protection from color fade, offering hydration and elasticity for straight hair. While results can vary, the formula is crafted to support strength, shine, and flexibility without making guarantees.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Who is TRUSS Purple Shampoo \u0026amp; Toner for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ideal for blondes with bleached, gray, highlighted, or brassy hair seeking color-safe toning and daily hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use TRUSS Purple Shampoo \u0026amp; Toner for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to wet hair, lather, leave 1–2 minutes, rinse thoroughly; use daily or several times a week as part of a color protection routine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"TRUSS","offers":[{"title":"Default Title","offer_id":53047230267708,"sku":"B01M7XSYF5","price":50.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/truss-purple-shampoo-bottle-closeup.jpg?v=1778494878","url":"https:\/\/oseilabeauty.com\/products\/truss-purple-shampoo-toner-for-blonde-hair-brassy-tone-reduction-color-protection-hydration-10-14-fl-oz","provider":"Oseila Beauty","version":"1.0","type":"link"}