{"product_id":"loreal-paris-feria-dusty-mauve-multi-faceted-shimmer-permanent-color-shade-721","title":"L'Oreal Paris Feria Dusty Mauve – Multi-Faceted Shimmer Permanent Color (Shade 721)","description":"\u003cp\u003eDiscover L'Oreal Paris Feria, a line of multi-faceted shimmering permanent hair color. Shade 721 Dusty Mauve delivers a prismatic look with 3X highlights for intensified brilliance. The shimmer is designed to catch light from every angle, giving hair a lively, fashion-forward glow.\u003c\/p\u003e\n\u003cp\u003eInspired by the world of fashion, Feria blends edgy hues with depth and dimension. Whether you want a subtle evolution or a bold, head-turning update, you can achieve salon-like color at home without a prior appointment. Dusty Mauve sits between rose and cool mauve, offering a modern, wearable shade that pairs well with cool undertones in many complexions.\u003c\/p\u003e\n\u003ch2\u003eKey features and benefits\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eMulti-faceted shimmering color with 3X highlights for intensified brightness\u003c\/li\u003e\n  \u003cli\u003e50+ bold shades across the spectrum, from deep black to platinum, inspired by fashion trends\u003c\/li\u003e\n  \u003cli\u003eVegan formula designed for at-home use with salon-like results\u003c\/li\u003e\n  \u003cli\u003ePermanent color with lasting vibrancy and gray coverage options\u003c\/li\u003e\n  \u003cli\u003ePower Shimmer Conditioner seals and smooths hair after color\u003c\/li\u003e\n  \u003cli\u003eNo appointment necessary for convenient, flexible color updates\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eBonding care and color maintenance\u003c\/h2\u003e\n\u003cp\u003eThe Bonding Care Complex Conditioner helps support hair bonds, promoting a strong look while maintaining color vibrancy. In tests, users saw hair up to 40% stronger after conditioning with the complex. Results may vary by hair type and color treatment.\u003c\/p\u003e\n\u003ch2\u003eWhat to expect when using Feria at home\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eVibrant, fashion-inspired shades that shimmer in daylight and indoors\u003c\/li\u003e\n  \u003cli\u003eSimple, at-home color ritual with smooth, even application\u003c\/li\u003e\n  \u003cli\u003eConsistent coverage with a glossy finish and a natural grow-out look\u003c\/li\u003e\n  \u003cli\u003eLong-lasting color that adapts to daily life without abrupt changes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eReal-life use ideas\u003c\/h2\u003e\n\u003cp\u003eTry Dusty Mauve for a modern, wearable edge at work or social events. This shade can complement cool tones, refresh a lighter base, or create a contemporary root-to-midtone transition with a soft, stylish twist.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is L'Oreal Paris Feria a permanent color?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, Feria is a permanent color designed for lasting vibrancy and shine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What’s included in the kit?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The kit includes color and the Bonding Care Conditioner for color protection.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":53049487622460,"sku":"B0751ML12H","price":22.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/loreal-paris-feria-dusty-mauve-color-kit.jpg?v=1778546328","url":"https:\/\/oseilabeauty.com\/products\/loreal-paris-feria-dusty-mauve-multi-faceted-shimmer-permanent-color-shade-721","provider":"Oseila Beauty","version":"1.0","type":"link"}