{"product_id":"aveda-be-curly-intensive-curl-perfecting-masque-deep-conditioning-for-curly-coily-wavy-hair-silicone-free-97-naturally-derived-6-7-fl-oz","title":"Aveda Be Curly Intensive Curl Perfecting Masque | Deep Conditioning for Curly, Coily \u0026 Wavy Hair | Silicone Free, 97% Naturally Derived | 6.7 fl oz","description":"\u003ch2\u003eBe Curly Intensive Curl Perfecting Masque\u003c\/h2\u003e\n\u003cp\u003eUnlock a deeper level of curl care with this silicone-free, deep conditioning masque designed to nourish, soften, and add natural shine to curls, coils, and waves. The formula is crafted to work with your texture, offering conditioning without weighing hair down and helping manage frizz in humidity-rich days. It’s more than a boost for your styling routine; it’s a thoughtful step toward smoother, more defined curls that feel supple to the touch.\u003c\/p\u003e\n\n\u003ch3\u003eWhat it does for your curls\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eDeep conditioning that conditions, smooths, and adds shine to curls, coils, and waves.\u003c\/li\u003e\n  \u003cli\u003eFights frizz and helps curls stay defined in humid conditions; ex-vivo tests show noticeable smoothing and shine improvements.\u003c\/li\u003e\n  \u003cli\u003e97% naturally derived ingredients support plant-based nourishment; kokum seed butter provides slip to aid detangling.\u003c\/li\u003e\n  \u003cli\u003eFragrance features a refreshing Pure-Fume aroma with organic lemon, bergamot, orange, and other plant essences.\u003c\/li\u003e\n  \u003cli\u003eEx-vivo testing indicates up to 85% smoother texture and up to 2x shine vs unwashed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eKey formulation and benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSilicone-free and free from gluten, mineral oil, SLS\/SLES, synthetic fragrance, parabens, phthalates, petrolatum, paraffin, and formaldehyde donors.\u003c\/li\u003e\n  \u003cli\u003ePlant-powered conditioning from peptides derived from plant proteins and kokum seed butter enhances slip and conditioning.\u003c\/li\u003e\n  \u003cli\u003eVegan, with commitment to responsible sourcing; part of a broader B Corp, Cruelty-Free ethos.\u003c\/li\u003e\n  \u003cli\u003eDesigned for curly, coily, and wavy textures seeking moisture, definition, and a touch of gloss.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eAfter shampooing, smooth through damp hair.\u003c\/li\u003e\n  \u003cli\u003eLeave on for 2–5 minutes.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to reveal defined curls with a healthy-looking shine.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWhy choose Aveda Be Curly\u003c\/h3\u003e\n\u003cp\u003eBe Curly Advanced was created with texture stylists to support curl care routines that honor natural curl patterns. The citrus Pure-Fume aroma offers a refreshing sensory experience, while the vegan, silicone-free formulation helps keep hair feeling soft and manageable. This masque pairs well with other Be Curly products for a cohesive routine that respects the environment and your hair texture.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Aveda Be Curly Intensive Curl Perfecting Masque silicone-free and vegan?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is silicone-free, sulfate-free, and vegan, with a 97% naturally derived formulation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the recommended use for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: After shampooing, apply to damp hair, leave 2–5 minutes, then rinse to help define curls and add shine.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Aveda","offers":[{"title":"Default Title","offer_id":53048845861180,"sku":"B0D33V5C3S","price":90.67,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/aveda-be-curly-masque-packaging.jpg?v=1778535335","url":"https:\/\/oseilabeauty.com\/products\/aveda-be-curly-intensive-curl-perfecting-masque-deep-conditioning-for-curly-coily-wavy-hair-silicone-free-97-naturally-derived-6-7-fl-oz","provider":"Oseila Beauty","version":"1.0","type":"link"}