{"title":"Tower 28","description":"\u003cp\u003eOur Tower 28 collection brings together 36 products so you can compare and restock in one place. Free US shipping, always.\u003c\/p\u003e\u003ch3\u003eFrequently asked questions\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eAre Tower 28 products at Oseila Beauty authentic?\u003c\/strong\u003e\u003cbr\u003eYes — we source Tower 28 through vetted suppliers and stand behind every order with a 30-day return policy.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs shipping really free?\u003c\/strong\u003e\u003cbr\u003eYes — every order ships free across the United States, no minimum spend, dispatched in 24-48 hours with tracking.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat is the return policy?\u003c\/strong\u003e\u003cbr\u003eUnopened items can be returned within 30 days of delivery for a refund.\u003c\/p\u003e","products":[{"product_id":"tower-28-beauty-mini-lil-softies-tinted-lip-treatments-limited-edition-set","title":"Tower 28 Beauty Mini Lil Softies Tinted Lip Treatments – Limited Edition Set","description":"\u003cdiv\u003e\n  \u003cp\u003eIntroducing a limited edition collection from Tower 28, the LipSoftie Mini Lil Softies Tinted Lip Treatments set. This four piece kit includes two brand new shades exclusive to this kit and arrives in compact mini tubes designed for travel and on the go touch ups.\u003c\/p\u003e\n  \u003ch3\u003eWhat is inside\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eFour mini LipSoftie tinted lip treatments in a curated assortment\u003c\/li\u003e\n    \u003cli\u003eTwo shades exclusive to this kit\u003c\/li\u003e\n    \u003cli\u003eTravel friendly mini tubes that slip easily into a bag\u003c\/li\u003e\n    \u003cli\u003eGift ready packaging suitable for gifting\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eWhy LipSoftie might appeal\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eSheer to buildable color for everyday or evening looks\u003c\/li\u003e\n    \u003cli\u003eSoft glide that feels comfortable on lips\u003c\/li\u003e\n    \u003cli\u003eLightweight formula designed for on the go touch ups\u003c\/li\u003e\n    \u003cli\u003eExclusive shades offer a touch of novelty to your routine\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eHow to use\u003c\/h3\u003e\n  \u003cp\u003eSwipe once for a subtle wash of color, or layer the product to increase intensity. Pair with a lip liner for defined edges or blend shades for a custom tint.\u003c\/p\u003e\n  \u003ch3\u003eWhat to expect in daily wear\u003c\/h3\u003e\n  \u003cp\u003eExpect a smooth feel and a wearable tint that complements a range of lip tones. The mini set invites quick applications without sacrificing comfort.\u003c\/p\u003e\n  \u003ch3\u003eWho is this for\u003c\/h3\u003e\n  \u003cp\u003ePerfect for makeup lovers who want versatile lip color in a compact, travel friendly set that is easy to try before expanding their collection.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What’s included in the Tower 28 LipSoftie Mini Lil Softies kit?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A limited-edition four-piece set of LipSoftie Tinted Lip Treatments, including two exclusive shades.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How can I wear the LipSoftie minis for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Swipe on for a sheer tint or layer for more color; ideal for quick, on-the-go touch-ups.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53047468753212,"sku":"B0DHFXQ2W2","price":47.04,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-lipsoftie-mini-rose-glow.jpg?v=1778497776"},{"product_id":"tower-28-sunnydays-spf-30-tinted-moisturizer-buildable-mineral-foundation-45-tan-neutral-1-oz","title":"Tower 28 SunnyDays SPF 30 Tinted Moisturizer – Buildable Mineral Foundation (45 Tan\/Neutral, 1 oz)","description":"\u003ch2\u003eAll-in-One Mineral SPF 30 for Real Skin\u003c\/h2\u003e\n\u003cp\u003eSunnyDays is a clever fusion of tinted moisturizer and mineral sunscreen. It delivers broad spectrum SPF 30 protection while offering light-to-medium, buildable coverage that reveals your skin’s natural texture with a subtle, healthy glow. Shade 45, Silver Lake, reads as a tan with neutral undertones, designed to blend seamlessly with many skin tones without looking heavy.\u003c\/p\u003e\n\n\u003ch3\u003eWhy shoppers love SunnyDays for sensitive or busy mornings\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFragrance-free, non-comedogenic formula designed with sensitive or blemish-prone skin in mind.\u003c\/li\u003e\n  \u003cli\u003eNon-nano zinc oxide provides sun protection without a chalky layer, so skin stays breathable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSkin-loving ingredients that support a calm, comfortable finish\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAloe vera helps soothe stressed skin and adds a touch of hydration for a comfortable feel.\u003c\/li\u003e\n  \u003cli\u003ePrickly pear extract works to soften and support an even-looking surface.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCoverage, finish, and versatility\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable coverage ranges from sheer to medium, letting real skin shine through.\u003c\/li\u003e\n  \u003cli\u003eNo white cast; the breathable formula respects natural undertones while delivering a natural, skin-like finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use in your daily routine\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply with fingertips for sheer coverage, or use a brush or sponge for a medium build.\u003c\/li\u003e\n  \u003cli\u003eAs part of your skincare, apply at the end of your morning routine or as the first layer of makeup.\u003c\/li\u003e\n  \u003cli\u003eReapply at least every 2 hours for continued protection; use a water-resistant formula if you’ll be swimming or sweating.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eTower 28 draws on a Los Angeles-inspired approach to safe, high-performance beauty. SunnyDays blends skincare-friendly ingredients with makeup that aims to feel comfortable for sensitive skin, providing a natural alternative to heavier foundations while offering sun protection and color.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Tower 28 SunnyDays SPF 30 tinted moisturizer best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A fragrance-free, mineral sunscreen with lightweight, buildable coverage for a natural skin-like finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply SunnyDays for optimal results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply with fingertips for sheer coverage or with a brush\/sponge for medium coverage; reapply every 2 hours as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53047829823804,"sku":"B0BVGG5LXS","price":45.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-sunnydays-spf30-tinted-moisturizer-1oz.jpg?v=1778508315"},{"product_id":"tower-28-sunnydays-spf-30-tinted-moisturizer-buildable-mineral-coverage-shade-35-point-dume","title":"Tower 28 SunnyDays SPF 30 Tinted Moisturizer — Buildable Mineral Coverage (Shade 35 Point Dume)","description":"\u003ch2\u003e2-in-1 sun care and skin-perfecting coverage\u003c\/h2\u003e\n\u003cp\u003eTower 28 SunnyDays SPF 30 Tinted Moisturizer blends mineral sun protection with a lightweight tint for a natural, skin-real finish. Powered by non-nano zinc oxide, it offers broad-spectrum SPF 30 protection while delivering light-to-medium coverage that lets real skin breathe through the formula.\u003c\/p\u003e\n\u003ch3\u003eShade and skin-friendly design\u003c\/h3\u003e\n\u003cp\u003eShade 35 Point Dume reads as a medium neutral that pairs well with many complexions without appearing heavy. The fragrance-free, non-comedogenic formula is crafted for sensitive or blemish-prone skin. Aloe vera helps calm the complexion, while prickly pear adds subtle nourishment to soften and balance texture. The finish stays breathable and avoids a stark white cast.\u003c\/p\u003e\n\u003ch3\u003eWhy you might love SunnyDays\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e2-in-1 formula combines sunscreen with light-to-buildable coverage for a natural look.\u003c\/li\u003e\n\u003cli\u003eMineral sunscreen uses non-nano zinc oxide for broad-spectrum protection.\u003c\/li\u003e\n\u003cli\u003eNo white cast; soothing aloe and prickly pear keep skin feeling comfortable.\u003c\/li\u003e\n\u003cli\u003eFragrance-free and non-comedogenic, designed with sensitive skin in mind.\u003c\/li\u003e\n\u003cli\u003eShade 35 Point Dume offers a medium-neutral tone suited to many skin tones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTexture blends smoothly into the skin for a seamless, complexion-evening effect. It’s suitable for daily wear or outdoor days when you want light coverage plus sun protection. Reapply every 2 hours for ongoing protection, and consider a water-resistant option if you’ll be swimming or sweating.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eUse fingertips for sheer coverage or a brush\/sp sponge for buildable medium coverage.\u003c\/li\u003e\n\u003cli\u003eApply as the last step of your morning skincare routine or as the first layer of makeup.\u003c\/li\u003e\n\u003cli\u003eReapply at least every 2 hours; use a water-resistant sunscreen if swimming or sweating.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTower 28 designs with real skin needs in mind, blending dermatologist-informed care with bold, joyful beauty for all.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Tower 28 SunnyDays SPF 30 tinted moisturizer?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A 2-in-1 mineral sunscreen and tinted moisturizer offering light-to-medium coverage with a natural finish, designed for sensitive skin; shade 35 Point Dume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply and reapply SunnyDays?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply with fingertips for sheer coverage or a brush\/sp sponge for buildable medium coverage; reapply every 2 hours; use water-resistant sunscreen if swimming or sweating.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53047829725500,"sku":"B0BVGF22XV","price":45.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-sunnydays-spf30-tinted-moisturizer-bottle-pump.jpg?v=1778508323"},{"product_id":"tower-28-sunnydays-spf-30-tinted-moisturizer-buildable-mineral-sunscreen-foundation-shade-30-pch-1-oz","title":"Tower 28 SunnyDays SPF 30 Tinted Moisturizer — Buildable Mineral Sunscreen \u0026 Foundation (Shade 30 PCH, 1 oz)","description":"\u003ch2\u003eSunnyDays: 2‑in‑1 Mineral Sunscreen and Foundation\u003c\/h2\u003e\n\u003cp\u003eMeet Tower 28 SunnyDays SPF 30 Tinted Moisturizer, a breathable, skin-first formula that blends mineral protection with light-to-medium coverage. The shade 30, or PCH, is a medium tone with yellow undertones designed to harmonize with warmer skin tones. With non-nano zinc oxide at SPF 30, this fragrance-free option aims to support sensitive skin while delivering a natural, skin-like finish that never looks chalky.\u003c\/p\u003e\n\u003ch3\u003eWhy choose SunnyDays SPF 30 Tinted Moisturizer\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e2‑in‑1 mineral sunscreen and tint for a natural, real-skin appearance\u003c\/li\u003e\n  \u003cli\u003eBroad spectrum SPF 30 protection that is buildable and lightweight\u003c\/li\u003e\n  \u003cli\u003eFragrance-free and non‑comedogenic, designed with sensitive or blemish‑prone skin in mind\u003c\/li\u003e\n  \u003cli\u003eNo white cast, thanks to a breathable formula enriched with aloe vera and prickly pear\u003c\/li\u003e\n  \u003cli\u003eNon-nano zinc oxide provides a gentle protection approach that many users value\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat makes it comfortable on your skin\u003c\/h3\u003e\n\u003cp\u003eThe lightweight, breathable texture blends easily without heaviness. Aloe vera helps calm the surface while prickly pear offers a subtle smoothing effect, supporting an even-looking complexion as you wear it throughout the day. These ingredients work together to create a finish that reads as natural rather than mask-like.\u003c\/p\u003e\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFor sheer coverage: apply with fingertips using light tapping motions until it blends seamlessly\u003c\/li\u003e\n  \u003cli\u003eFor buildable medium coverage: use a brush or sponge to layer where you want more coverage\u003c\/li\u003e\n  \u003cli\u003eAs part of your morning routine: wear as the last step in skincare or as the first step in makeup\u003c\/li\u003e\n  \u003cli\u003eReapply at least every 2 hours for continued protection; choose a water‑resistant option if you’ll be swimming or sweating\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eBrand vibe\u003c\/h3\u003e\n\u003cp\u003eTower 28 draws inspiration from Los Angeles living, blending dermatologist‑approved skincare with bold, joyful beauty. SunnyDays reflects a commitment to safe, high‑performance formulas that feel comfortable on sensitive skin while delivering a polished, natural look for everyday wear.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tower 28 SunnyDays SPF 30 tinted moisturizer suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's fragrance-free, non-comedogenic, and designed to be gentle on sensitive and blemish-prone skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply for best coverage and sun protection?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply with fingertips for sheer coverage or use a brush\/sponge for buildable medium coverage; reapply every 2 hours or after swimming.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53047830544700,"sku":"B0BVGHT7WM","price":45.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-sunnydays-spf30-tinted-moisturizer-bottle_8c432ec7-928a-4f3c-b098-0af6b7265ef3.jpg?v=1778508348"},{"product_id":"tower-28-sunnydays-spf-30-tinted-moisturizer-buildable-mineral-coverage-zinc-sunscreen-shade-40-tan-olive-1-oz","title":"Tower 28 SunnyDays SPF 30 Tinted Moisturizer – Buildable Mineral Coverage + Zinc Sunscreen (Shade 40 Tan\/Olive) – 1 oz","description":"\u003ch2\u003eSunnyDays: a 2‑in‑1 tinted moisturizer with mineral protection\u003c\/h2\u003e\n\u003cp\u003eTower 28 SunnyDays SPF 30 blends lightweight sun protection with skin‑friendly tinting in a single step. This fragrance‑free, non‑comedogenic formula is designed to deliver a natural, breathable finish that lets real skin shine through while helping even out tone. Shade 40 Runyon is a tan option with olive undertones that pairs well with deeper complexions or olive‑toned skin.\u003c\/p\u003e\n\u003cp\u003eFor busy mornings or long days out, SunnyDays offers a flexible routine: you can swipe on a sheer veil for a fresh glow or build to a medium coverage that still feels breathable. The mineral sunscreen uses zinc oxide to shield the face without a heavy layer, so you can wear it daily without a heavy makeup look.\u003c\/p\u003e\n\u003ch3\u003eKey benefits, at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e2‑in‑1 protection and coverage with SPF 30 mineral sunscreen\u003c\/li\u003e\n  \u003cli\u003eSheer to buildable coverage for a natural, skin‑like finish\u003c\/li\u003e\n  \u003cli\u003eFragrance‑free and non‑comedogenic, suitable for sensitive or blemish‑prone skin\u003c\/li\u003e\n  \u003cli\u003eNo white cast, thanks to gentle, skin‑friendly ingredients\u003c\/li\u003e\n  \u003cli\u003eAloe vera soothes while prickly pear supports hydration and a calmer complexion\u003c\/li\u003e\n  \u003cli\u003eSimple daily ritual: apply as last step of skincare or first step of makeup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow it works and who it’s for\u003c\/h3\u003e\n\u003cp\u003eThis lightweight tint is designed for people who want a low‑effort routine that still looks polished. If you value a breathable feel, real‑skin glow, and reliable sun protection without heavy makeup, SunnyDays may fit your needs. Shade 40 Runyon complements olive undertones and tan skin tones, helping you achieve a cohesive, natural look across daily activities.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFor sheer coverage: use fingertips to blend a thin layer along the jawline and cheeks.\u003c\/li\u003e\n  \u003cli\u003eFor medium coverage: apply with a brush or sponge, building where needed.\u003c\/li\u003e\n  \u003cli\u003eWear as the final step in your morning routine or as the first layer in your makeup.\u003c\/li\u003e\n  \u003cli\u003eReapply every 2 hours during sun exposure; use a water‑resistant option if swimming or sweating\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith Tower 28, you get a product born from real skin needs—safe, high‑performing formulas designed for sensitive skin, paired with bold, joyful beauty for everyday life.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is SunnyDays suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is fragrance‑free, non‑comedogenic, and uses non‑nano zinc oxide designed for sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply and reapply SunnyDays for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply with fingertips for sheer coverage or a brush for buildable coverage; reapply every 2 hours as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53047830839612,"sku":"B0BVGJCXWR","price":45.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-sunnydays-spf30-tinted-moisturizer-bottle.jpg?v=1778508344"},{"product_id":"tower-28-sunnydays-spf-30-tinted-moisturizer-buildable-coverage-mineral-sunscreen-for-sensitive-skin-18-light-peach-1-oz","title":"Tower 28 SunnyDays SPF 30 Tinted Moisturizer – Buildable Coverage + Mineral Sunscreen for Sensitive Skin (18 Light\/Peach, 1 oz)","description":"\u003ch2\u003eDiscover Tower 28 SunnyDays SPF 30 Tinted Moisturizer\u003c\/h2\u003e\n\u003cp\u003eMeet Tower 28 SunnyDays SPF 30 Tinted Moisturizer, a versatile 2‑in‑1 formula that blends lightweight makeup coverage with mineral sun protection for the face. Designed with sensitive skin in mind, this fragrance‑free, non‑comedogenic sunscreen base uses non‑nano zinc oxide to deliver protection without a heavy feel. The result is a breathable finish that enhances your natural tone while guarding against sun exposure.\u003c\/p\u003e\n\n\u003ch3\u003eBuildable coverage with a breathable finish\u003c\/h3\u003e\n\u003cp\u003eIts silky texture glides on smoothly, allowing you to start with sheer coverage and gradually build to a natural, medium look. The formula dries to a comfortable, lightweight layer that never sits heavy or creases, helping your skin appear even and fresh throughout the day.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eMineral protection from non‑nano zinc oxide for a lightweight, dermatologist‑friendly base\u003c\/li\u003e\n  \u003cli\u003eFragrance‑free and non‑comedogenic to suit sensitive or blemish‑prone skin\u003c\/li\u003e\n  \u003cli\u003eNo white cast thanks to a skin‑friendly blend that works with your tone\u003c\/li\u003e\n  \u003cli\u003eBreathable texture designed for daily wear and comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eKey ingredients that care for your skin\u003c\/h3\u003e\n\u003cp\u003eAloe vera helps keep the surface feeling calm and hydrated, while prickly pear provides nourishing moisture to help maintain a fresh, natural look. Together, these ingredients support a complexion that looks balanced without a heavy layer.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eAloe vera for soothing comfort\u003c\/li\u003e\n  \u003cli\u003ePrickly pear for hydrating nourishment\u003c\/li\u003e\n  \u003cli\u003eLightweight base that dries to a natural, non‑greasy finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use and care for your color\u003c\/h3\u003e\n\u003cp\u003eApply with fingertips for sheer coverage, or blend with a brush or sponge to achieve a medium, buildable look. Use SunnyDays as the last step in your morning skincare or as the first step in your makeup routine. Reapply at least every 2 hours for continued protection, and consider a water‑resistant option if you’ll be swimming or sweating.\u003c\/p\u003e\n\n\u003ch3\u003eBrand ethos and usage tips\u003c\/h3\u003e\n\u003cp\u003eTower 28 embodies a Good. Clean. Fun. mindset, merging dermatologist‑approved skin care with bold, joyful beauty for all. SunnyDays aims to feel lightweight on the skin while delivering a tinted finish and reliable sun protection.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Tower 28 SunnyDays SPF 30 tinted moisturizer suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It's fragrance-free, non-comedogenic, and uses non-nano zinc oxide with soothing aloe vera and prickly pear to minimize irritation while providing buildable coverage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply and reapply for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply with fingertips for sheer coverage or with a brush for more; reapply every 2 hours and consider a water-resistant option if sweating or swimming.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53047847158076,"sku":"B0CCPCVTKL","price":45.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-sunnydays-spf30-tinted-moisturizer-bottle_7ff6944e-3d89-4d21-af80-843b37afa3f2.jpg?v=1778509279"},{"product_id":"tower-28-oneliner-multi-use-lip-liner-eyeliner-rosy-nude-hydrating-vegan-formula","title":"Tower 28 OneLiner Multi-Use Lip Liner \u0026 Eyeliner – Rosy Nude, Hydrating, Vegan Formula","description":"\u003ch2\u003eOneLiner: The versatile, skin-friendly color pencil\u003c\/h2\u003e\n\u003cp\u003eImagine a creamy pencil that glides easily across lips, eyes, and cheeks, delivering nuanced color without resistance. Tower 28 OneLiner is designed for sensitive skin and modern life, pairing dermatologist- and ophthalmologist-tested safety with a soft matte finish. The formula relies on nourishing shea butter and marula oil to keep skin comfortable, even after hours of wear. The result is color that reads dimensional and weightless, not flat or chalky.\u003c\/p\u003e\n\u003cp\u003eWith buildable pigment, you can move from barely-there to bold with a single tool. It supports a creator-friendly approach to makeup, letting you shape, define, blush, or add playful features like faux freckles through a simple dot-and-tap technique. The Rosy Nude shade complements a wide range of skin tones and lighting conditions, making it a practical starter or everyday companion.\u003c\/p\u003e\n\u003ch3\u003eWhy it might become a staple\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle for sensitive skin and safe for contact lens wearers\u003c\/li\u003e\n  \u003cli\u003eNon-drying matte finish that remains comfortable\u003c\/li\u003e\n  \u003cli\u003eHydrating blend of shea butter and marula oil\u003c\/li\u003e\n  \u003cli\u003eOne pencil with lip, eye, cheek, and freckle capabilities\u003c\/li\u003e\n  \u003cli\u003eVegan, high-performance formula designed for daily wear\u003c\/li\u003e\n  \u003cli\u003eTravel-friendly size and easy glide for quick touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePractical uses you can try\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLine lips to shape, then fill for a fuller look\u003c\/li\u003e\n  \u003cli\u003eTap onto cheeks as blush for a cohesive glow\u003c\/li\u003e\n  \u003cli\u003eOutline lash lines for soft definition or use as an eye pencil\u003c\/li\u003e\n  \u003cli\u003eCreate faux freckles using the Draw Me shade with a dot-and-tap motion\u003c\/li\u003e\n  \u003cli\u003eLayer with other Tower 28 products for a coordinated routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-life vibes\u003c\/h3\u003e\n\u003cp\u003eWhether you’re grabbing coffee before a meeting or meeting friends after work, OneLiner stays comfortable and color-balanced in natural and artificial light. Its creamy glide helps you refresh your look between activities without a heavy feel, while the matte finish keeps color from appearing too shiny in photos. The compact design is ideal for day-to-night touch-ups in a bag or clutch.\u003c\/p\u003e\n\u003ch3\u003eShade Rosy Nude\u003c\/h3\u003e\n\u003cp\u003eRosy Nude blends pink and beige to suit many skin tones and lighting situations, delivering a balanced, everyday option that pairs well with other Tower 28 products for a cohesive look.\u003c\/p\u003e\n\u003cp\u003eIn short, OneLiner offers a flexible, skin-friendly makeup tool that adapts from everyday to on-the-go looks without sacrificing comfort or safety. Results vary by user, but many find this pencil useful for expressive, low-pressure beauty routines.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tower 28 OneLiner suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s designed with sensitive skin in mind and is dermatologist- and ophthalmologist-tested.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the main uses of OneLiner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Lips, eyes, cheeks, or faux freckles—buildable pigment with a creamy glide.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53050053165372,"sku":"B0CCPGR4MM","price":22.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-one-liner-rosy-nude-swatches.jpg?v=1778559213"},{"product_id":"tower-28-oneliner-multi-use-lip-liner-eyeliner-face-pencil-in-chocolate-brown","title":"Tower 28 OneLiner: Multi-Use Lip Liner, Eyeliner \u0026 Face Pencil in Chocolate Brown","description":"\u003ch2\u003eOneLiner: A versatile, creamy pencil for lips, eyes, and cheeks\u003c\/h2\u003e\n\u003cp\u003eMeet Tower 28 OneLiner, a single, creamy pencil designed to tackle lip lining, lashline definition, and subtle cheek color. Built with sensitive skin in mind, this multitasking tool glides on smoothly and delivers a soft matte finish that feels comfortable rather than dry. Infused with skin-friendly ingredients like shea butter and marula oil, OneLiner blends color with care for a look that wears gracefully through the day. The shade Chocolate Brown offers rich, neutral warmth that suits a wide range of skin tones, making it a reliable go-to for quick, cohesive makeup moments.\u003c\/p\u003e\n\u003cp\u003eThis vegan formula is dermatologist- and ophthalmologist-tested, and it is safe for contact lens wearers. The pencil keeps color buildable and controllable, so you can go from a barely-there touch to a bolder line without needing a dozen products. Tower 28 branding emphasizes a simple, joyful approach to makeup: good, clean, and fun, with real skin in mind. Think of OneLiner as a single tool that can adapt to your routine, whether you’re at home, at work, or on the go in a city that never stops.\u003c\/p\u003e\n\u003ch3\u003eWhy you might love OneLiner\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating, non-drying matte finish due to shea butter and marula oil.\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment lets you start sheer and gradually deepen the color.\u003c\/li\u003e\n  \u003cli\u003eCreamy glide reduces tugging and drags for precise or soft results.\u003c\/li\u003e\n  \u003cli\u003eMulti-use capability: lip liner, eyeliner, blush, or faux freckle pen.\u003c\/li\u003e\n  \u003cli\u003eDermatologist- and ophthalmologist-tested; safe for sensitive skin and contact lens wearers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-life uses and look ideas\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSubtle daytime color: outline lips, blend for a natural fill, and pair with your favorite Tower 28 lipstick.\u003c\/li\u003e\n  \u003cli\u003eGentle lash definition: trace a thin line along the upper lash line to add depth without heaviness.\u003c\/li\u003e\n  \u003cli\u003eCheek flush: dab onto the apples of your cheeks for a soft, believable warmth.\u003c\/li\u003e\n  \u003cli\u003eFaux freckles: use the Draw Me shade with light, dotted taps for a carefree spot across the nose.\u003c\/li\u003e\n  \u003cli\u003eMix and match: use with other products to create a cohesive, multi-dimensional look that stays true to your skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use (pro tips)\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eLine lips to shape, then fill or smudge for a softer edge that looks natural.\u003c\/li\u003e\n  \u003cli\u003eLightly trace the lash line to create gentle definition without harsh contrast.\u003c\/li\u003e\n  \u003cli\u003eTap along the cheeks as blush for a subtle, skin-like color.\u003c\/li\u003e\n  \u003cli\u003eFor faux freckles, dot with Draw Me and blend with a fingertip for a casual finish.\u003c\/li\u003e\n  \u003cli\u003eSet with a light powder if you want longer wear, or layer with other Tower 28 products for more impact.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eLoaded with thoughtful ingredients and designed for real-life use, OneLiner invites playful, low-pressure experimentation—without sacrificing skin safety or comfort. If you’re seeking a single, reliable tool that travels well and covers many makeup bases, OneLiner could become a staple in your routine.\u003c\/p\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Tower 28 OneLiner used for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A creamy, multi-use pencil for lips, eyes, and cheeks with a hydrating matte finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is OneLiner suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is dermatologist- and ophthalmologist-tested and safe for contact lens wearers.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53050053361980,"sku":"B0CCPHFYM2","price":22.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-oneliner-lip-liner-chocolate-brown.jpg?v=1778559214"},{"product_id":"tower-28-oneliner-multi-use-creamy-lip-liner-eyeliner-face-pencil-in-muted-mauve-hydrating-matte-finish","title":"Tower 28 OneLiner: Multi-Use Creamy Lip Liner, Eyeliner \u0026 Face Pencil in Muted Mauve – Hydrating Matte Finish","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eMeet Tower 28 OneLiner, a versatile cream pencil designed to move with your day. Built for sensitive skin and safe for contact lens wearers, this all‑in‑one tool works as a lip liner, eyeliner, cheek color, or even a faux freckle pen. The experience is centered on comfort, performance, and playful experimentation—without making bold guarantees, but with plenty of possibilities.\u003c\/p\u003e\n\u003ch3\u003eWhat makes OneLiner stand out\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMulti‑use versatility for lips, eyes, cheeks, or freckles.\u003c\/li\u003e\n\u003cli\u003eHydrating yet non‑drying matte finish thanks to shea butter and marula oil.\u003c\/li\u003e\n\u003cli\u003eBuildable pigment with a creamy glide for precise or sheer color.\u003c\/li\u003e\n\u003cli\u003eDermatologist and ophthalmologist tested, suitable for sensitive skin and wearers of contact lenses.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTry it on lips for definition, on the cheeks for a soft flush, or along the lash line for subtle eye definition. Pro tip: use shade \"Draw Me\" to create faux freckles—just dot, tap, and you’re done. The result is a soft, flattering look that can be as light or as bold as you want.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLine lips to shape, fill for color, or blend for a natural edge.\u003c\/li\u003e\n\u003cli\u003eSmudge lightly onto cheeks to serve as blush with a cheeky glow.\u003c\/li\u003e\n\u003cli\u003eTrace along the lash line for gentle eye definition or a smoky hint.\u003c\/li\u003e\n\u003cli\u003eExperiment with faux freckles using the recommended shade to achieve playful texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOneLiner reflects a philosophy of safety and creativity: good, clean, fun beauty inspired by real skin needs. The formula blends smoothly, allowing layering for more depth or sheer coverage for a hint of color. It’s a practical addition to any makeup kit that invites experimentation without rigidity.\u003c\/p\u003e\n\u003ch3\u003ePractical benefits you might notice\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSmooth, creamy glide that doesn’t drag the skin.\u003c\/li\u003e\n\u003cli\u003eSoft matte finish that remains comfortable over time.\u003c\/li\u003e\n\u003cli\u003eMoisturizing nutrients help keep the look from feeling dry or tight.\u003c\/li\u003e\n\u003cli\u003eCompact, travel‑friendly design that fits into busy routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you’re preparing for a quick morning routine or layering for a bolder evening look, OneLiner aims to support flexibility and self-expression. It’s a reminder that makeup can be safe, high‑performing, and enjoyable to use—without compromising your personal style.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is OneLiner suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is designed with sensitive skin in mind and is dermatologist and ophthalmologist tested.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What can I use OneLiner for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it on lips, eyes, cheeks, or for faux freckles with buildable pigment and a creamy glide.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53050406895932,"sku":"B0DTNYQKQX","price":22.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-oneliner-lip-liner.jpg?v=1778567503"},{"product_id":"tower-28-oneliner-multi-use-creamy-lip-liner-eyeliner-face-pencil-in-warm-rose-hydrating-vegan-formula","title":"Tower 28 OneLiner - Multi-Use Creamy Lip Liner, Eyeliner \u0026 Face Pencil in Warm Rose | Hydrating, Vegan Formula","description":"\u003ch2\u003eOneLiner: A versatile, skin-kind pencil for lips, eyes, and cheeks\u003c\/h2\u003e\n\u003cp\u003eMeet OneLiner, a single creamy pencil designed to simplify your beauty routine. This multi-use tool blends lip liner, eyeliner, and cheek color into one easy-to-use formula, delivering soft definition with a matte finish. The Warm Rose shade offers a warm, natural tint that pairs well with a range of skin tones, making it a go-to for everyday looks and playful experiments alike.\u003c\/p\u003e\n\u003cp\u003eWhat makes OneLiner stand out is its skin-friendly hydration. Infused with shea butter and marula oil, the formula glides on smoothly, reducing drag while leaving a comfortable, non-drying finish. The result is a pencil that can be built from sheer to more defined, so you can tailor intensity without compromising comfort.\u003c\/p\u003e\n\u003ch3\u003eWhy you might reach for OneLiner\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMulti-use flexibility: lips, eyes, cheeks, or even faux freckles\u003c\/li\u003e\n  \u003cli\u003eMoisture-rich but matte: a soft, comfortable matte that never feels dry\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment: control intensity from subtle to bold\u003c\/li\u003e\n  \u003cli\u003eSafety and care: designed with sensitive skin in mind and tested for safe wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use for real-life looks\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLine and shape the lips, then blend for a defined but natural look\u003c\/li\u003e\n  \u003cli\u003eSmudge along the cheekbones as a cream blush for a radiant wash of color\u003c\/li\u003e\n  \u003cli\u003eTrace a soft lash line to create gentle definition without heaviness\u003c\/li\u003e\n  \u003cli\u003eTry the faux freckles trick: dot lightly and tap with the shade Draw Me for a playful touch\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eClean, fun, and inspired by Los Angeles skin needs, OneLiner blends dermatologist-approved care with bold, joyful makeup. It’s a practical tool that adapts to your mood and routine, offering possibilities rather than promises. Expect versatility and a texture you can trust for daily use.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tower 28 OneLiner safe for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s dermatologist and ophthalmologist-tested and designed for sensitive skin, including contact lens wearers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the recommended uses for OneLiner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as a lip liner, eyeliner, blush, or faux freckles pen with buildable pigment for versatile looks.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53050406699324,"sku":"B0DTNZ35V3","price":22.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-one-liner-warm-rose-swatch.jpg?v=1778567503"},{"product_id":"tower-28-oneliner-multi-use-lip-eyeliner-face-pencil-taupey-brown","title":"Tower 28 OneLiner Multi-Use Lip, Eyeliner \u0026 Face Pencil – Taupey Brown","description":"\u003cp\u003eMeet OneLiner by Tower 28, a versatile creamy pencil designed for sensitive skin. This single tool handles lip, eye, and cheek work with a single, smooth glide. The formula is vegan and enriched with conditioning shea butter and marula oil, delivering a non-drying matte finish that feels comfortable from morning to night. Dermatologist and ophthalmologist tested, it’s crafted to support hydration without compromising definition.\u003c\/p\u003e\n\n\u003cp\u003eWhat makes OneLiner stand out is its multi-use flexibility. Buildable pigment lets you sketch precise lip lines, define lash lines, or dab a touch of color on the apples of your cheeks. For those who love playful makeup, you can even create faux freckles with a light tap and a gentle blend. The result is a fresh, natural look that can range from barely-there to bold—without needing multiple products.\u003c\/p\u003e\n\n\u003ch2\u003eTexture and wear\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNon-drying matte finish\u003c\/li\u003e\n\u003cli\u003eMoisturizing shea butter and marula oil\u003c\/li\u003e\n\u003cli\u003eBuildable pigment for subtle to bold looks\u003c\/li\u003e\n\u003cli\u003eDermatologist and ophthalmologist tested\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eTexture and wear are designed for real life. The creamy glide reduces drag, while the matte finish stays true without emphasizing dryness. Shea butter and marula oil provide hydration that helps the color feel comfortable as you move through the day. The pigment is designed to layer well, so you can go from a subtle outline to more defined color as you wish, all from a single pencil.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cp\u003eLine lips for shape, then fill in or smudge for a softer edge. Tap a pinch onto cheeks as blush, or trace the lash line to soften definitions. Pro tip: try the shade Draw Me to create natural-looking faux freckles with quick dots and a touch of blending. There are no fixed rules—explore different placements to suit your mood and occasion.\u003c\/p\u003e\n\n\u003ch2\u003eBrand values\u003c\/h2\u003e\n\u003cp\u003eBrand and philosophy: Tower 28 was born in Los Angeles with a commitment to safe, high-performance formulas for sensitive skin. The OneLiner aligns with that ethos—clean, vegan, and dermatologist-approved, designed to blend skincare sensibilities with bold, joyful beauty for everyday use. Look for a product that moisturizes as it defines, without compromising comfort or wash-off ease.\u003c\/p\u003e\n\n\u003cp\u003eIn short, OneLiner invites you to experiment with color, texture, and placement in a single, travel-friendly pencil. While individual results vary, you may discover versatile uses that fit your routine—from quick touch-ups to more creative makeup moments. The possibility to adjust intensity and texture is what makes OneLiner a practical companion for many looks.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is OneLiner suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is designed for sensitive skin and has dermatologist and ophthalmologist testing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How can I use OneLiner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as lip liner, eyeliner, blush, or faux freckles; build pigment, and try the Draw Me pro tip.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53050406928700,"sku":"B0DTP9NJHS","price":22.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-oneliner-multi-use-pencil-front.jpg?v=1778567504"},{"product_id":"tower-28-superdew-highlighter-balm-clear-shimmer-free-glow-for-sensitive-skin","title":"Tower 28 SuperDew Highlighter Balm – Clear, Shimmer-Free Glow for Sensitive Skin","description":"\u003ch2\u003eMeet Tower 28 SuperDew Highlighter Balm\u003c\/h2\u003e\n\u003cp\u003eDiscover a glass skin glow that looks lit from within without any shimmer or glitter. This clear balm melts into the skin for a fresh, dewy finish that photographs beautifully and reads as natural in daylight. It works well on no makeup days, adding a subtle radiance that doesn’t overwhelm your complexion.\u003c\/p\u003e\n\u003cp\u003eDesigned with sensitive skin in mind, SuperDew blends soothing botanicals with a non comedogenic formula. Green tea and aloe vera help hydrate and calm the surface, while the product remains fragrance free and free from alcohol or essential oils. The formula is vegan and cruelty-free, aligning with a clean beauty ethos while keeping performance front and center.\u003c\/p\u003e\n\u003ch3\u003eWhat makes the glow feel effortless\u003c\/h3\u003e\n\u003cp\u003eThink of a few core qualities that make this balm fit into daily routines:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eClear balm that delivers a natural glow without any shimmer\u003c\/li\u003e\n  \u003cli\u003eMelts with skin heat for a seamless, blendable finish on cheekbones and brow bones\u003c\/li\u003e\n  \u003cli\u003eNon comedogenic and suitable for sensitive or blemish‑prone skin\u003c\/li\u003e\n  \u003cli\u003eWear solo for a light wash of glow or layer over makeup for enhanced radiance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eClean beauty and thoughtful packaging\u003c\/h3\u003e\n\u003cp\u003eBeyond how it looks, the product reflects a commitment to skin‑friendly ingredients and sustainability. The vegan formula is fragrance‑free and cruelty‑free. Packaging is designed to reduce waste, using 50% post‑consumer recycled plastic as part of Tower 28s ongoing sustainability efforts.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eWarm the balm between your fingers until it becomes soft and pliable, then tap onto the high points of the face. Use gentle tapping motions rather than rubbing for even distribution. Wear it alone for a sheer glow or layer over makeup to deepen radiance without adding texture.\u003c\/p\u003e\n\u003ch3\u003eReal life use cases and look possibilities\u003c\/h3\u003e\n\u003cp\u003eFrom quick morning routines to post-workout glow, this balm adapts to your day. It helps you achieve a hydrated, glassy complexion and can brighten the brow bone and inner corners for a refreshed look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSolo use for a hydrated, glassy complexion\u003c\/li\u003e\n  \u003cli\u003eLayered over foundation to boost radiance\u003c\/li\u003e\n  \u003cli\u003eOn bare skin to counter dullness during busy days\u003c\/li\u003e\n  \u003cli\u003eOn the brow bone and inner corners to brighten the gaze\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tower 28 SuperDew Highlighter Balm suitable for sensitive or blemish-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's non-comedogenic and fragrance-free, with green tea and aloe to soothe and hydrate.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the best way to apply SuperDew for a natural glow?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Warm the balm with clean fingers and tap onto cheekbones or brow bone for a dewy, shimmer-free finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53050686374204,"sku":"B09MZTQ6SM","price":26.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-superdew-highlighter-balm-glass-skin-application.jpg?v=1778574443"},{"product_id":"tower-28-lipsoftie-tinted-lip-balm-treatment-hydrating-glossy-balm-overnight-lip-mask-in-sugar-plum","title":"Tower 28 LipSoftie Tinted Lip Balm Treatment — Hydrating Glossy Balm + Overnight Lip Mask in Sugar Plum","description":"\u003ch2\u003eMeet LipSoftie\u003c\/h2\u003e\n\u003cp\u003eTower 28 LipSoftie is a dual‑action lip treatment that blends the hydrating comfort of a lip mask with a sheer, juicy tint. The Sugar Plum shade reads as a sheer mauve that works across skin tones and never overwhelms the lip line.\u003c\/p\u003e\n\u003ch3\u003eWhy this lightweight formula stands out\u003c\/h3\u003e\n\u003cp\u003eFormulated with a vegan, non‑sticky base, LipSoftie aims to soothe delicate lips while delivering a comfortable, glassy finish. It features jojoba oil, shea butter, and lysine to help protect against dryness and support softness over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-sticky glide with a light, glossy finish\u003c\/li\u003e\n  \u003cli\u003eHydrating ingredients that moisturize without heaviness\u003c\/li\u003e\n  \u003cli\u003eVegan and designed for sensitive skin\u003c\/li\u003e\n  \u003cli\u003eSheer tint in Sugar Plum for everyday polish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eVersatility in use\u003c\/h3\u003e\n\u003cp\u003eUse LipSoftie during the day for a touch of color and moisture, or apply a thicker coat at night as an overnight lip mask. Its vintage‑inspired dome applicator helps create an even layer with precision.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDay wear with a glassy sheen\u003c\/li\u003e\n  \u003cli\u003eOvernight moisture for soft morning lips\u003c\/li\u003e\n  \u003cli\u003eCompact, travel-friendly for on‑the‑go touchups\u003c\/li\u003e\n  \u003cli\u003eEight food-grade flavors offer a pleasant, safe experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAbout the brand\u003c\/h3\u003e\n\u003cp\u003eTower 28 brings dermatologist‑inspired care into joyful, safe beauty products. LipSoftie embodies a balance of effective hydration and user‑friendly color, crafted for sensitive skin without sacrificing performance or personality.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is LipSoftie Lip Balm Treatment?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: LipSoftie blends hydration with a sheer tint and can be used as a day balm or overnight lip mask.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do you use LipSoftie?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Squeeze the dome applicator and swipe onto lips for a glassy, even layer; reapply as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53051020083516,"sku":"B0FKSSR4V3","price":23.55,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-lipsoftie-sugar-plum-tinted-balm.jpg?v=1778583561"},{"product_id":"tower-28-lipsoftie-tinted-lip-balm-treatment-hydrating-glossy-balm-overnight-lip-mask-blood-orange-vanilla","title":"Tower 28 LipSoftie Tinted Lip Balm Treatment – Hydrating Glossy Balm + Overnight Lip Mask, Blood Orange Vanilla","description":"\u003cp\u003eMeet LipSoftie, Tower 28's tinted lip balm treatment that hydrates, nourishes, and adds a glassy kiss of color. The Blood Orange Vanilla shade reads as a sheer red-orange and delivers a smooth, glossy finish without stickiness. The vegan formula is crafted with sensitive skin in mind, aiming to comfort lips throughout the day and night.\u003c\/p\u003e\n\u003cp\u003eFormulated with nourishing ingredients like jojoba oil and shea butter, LipSoftie helps keep lips moisturized and soft. Lysine supports the lip area and the blend helps prevent dryness while maintaining a comfortable feel. The result is lips that look hydrated, feel supple, and carry a delicate tint that enhances your natural lip tone without overpowering it.\u003c\/p\u003e\n\u003cp\u003eChoose from eight food-grade flavors to find a shade that matches your mood. The tint is light and buildable, so you can wear it solo or layer it with your favorite lip products. The finish is glossy and juicy, adding dimension without heaviness.\u003c\/p\u003e\n\u003ch2\u003eHow to use LipSoftie\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eTwist open the vintage-inspired dome applicator and swipe a thin layer over clean lips for an even, glassy finish.\u003c\/li\u003e\n  \u003cli\u003eApply a thicker coat at night to use LipSoftie as a hydrating overnight lip mask.\u003c\/li\u003e\n  \u003cli\u003eReapply as needed during the day for continuous moisture and a soft tint.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eBenefits you may notice\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrates lips with jojoba oil and shea butter, helping to combat dryness.\u003c\/li\u003e\n  \u003cli\u003eSoothes and calms sensitive lips while delivering a comfortable, non-sticky feel.\u003c\/li\u003e\n  \u003cli\u003eProvides a sheer tint with a glossy, juicy finish that complements your natural lip color.\u003c\/li\u003e\n  \u003cli\u003eOffers a vegan, safe-for-sensitive-skin formula that can be used daily or as an overnight mask.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTower 28 was inspired by Los Angeles living and built around real skin needs. This product blends dermatologist-approved skincare with bold, joyful beauty for lips that look and feel cared for—without compromising safety or performance.\u003c\/p\u003e\n\u003cp\u003eKey ingredients include jojoba oil, shea butter, and lysine, chosen for moisture and gentle support for the lip area. The lightweight, vegan formula glides on smoothly, leaving lips with a glassy sheen and a satin-soft feel. In addition to Blood Orange Vanilla, the LipSoftie line offers seven other flavors for different moods.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is LipSoftie Lip Balm Treatment good for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A hydrating, non-sticky tinted balm with an overnight mask option for sensitive lips.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use LipSoftie Lip Balm Treatment?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Squeeze and swipe onto lips for a glassy tint; apply thicker coat at night as a mask.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53051392295228,"sku":"B0CWHH75WR","price":23.55,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-lipsoftie-blood-orange-vanilla-tinted-balm.jpg?v=1778588654"},{"product_id":"tower-28-shineon-lip-gloss-jelly-hydrating-milky-gloss-almond-chocolate-0-13-oz","title":"Tower 28 ShineOn Lip Gloss Jelly – Hydrating Milky Gloss (Almond \u0026 Chocolate) 0.13 oz","description":"\u003cp\u003eReveal luminous, cushiony lips with Tower 28 ShineOn Lip Gloss Jelly. This hydrating milky gloss is crafted for sensitive lips, offering a glossy finish without stickiness or stinging ingredients.\u003c\/p\u003e\n\u003cp\u003eThe jelly texture glides on smoothly, delivering a glassy sheen that makes lips look fuller while staying soft to the touch. A gentle coconut note adds a beachy whisper, making it a versatile topper or standalone tint.\u003c\/p\u003e\n\u003ch2\u003eWhy ShineOn stands out\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHydration from a five-oil conditioning blend helps lips feel soothed and comfortable throughout wear.\u003c\/li\u003e\n\u003cli\u003eNon-sticky comfort with a cushiony balm-like base that still reads as high-shine lip gloss.\u003c\/li\u003e\n\u003cli\u003eSafe for sensitive skin and lips, free from fragrances and any stinging ingredients.\u003c\/li\u003e\n\u003cli\u003eShade options like Almond and Chocolate offer friendly tints that pair with many looks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eEasy, flexible use\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSwipe on bare lips for a dewy tint that enhances your natural lip color.\u003c\/li\u003e\n\u003cli\u003eLayer over lipstick or lip liner to add gloss, depth, and radiance without residue.\u003c\/li\u003e\n\u003cli\u003eRinse-off is simple, leaving lips feeling comfortable rather than dry or sticky.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDesigned with a Los Angeles-inspired mindset, ShineOn blends skincare-friendly sensibilities with bold, joyful color. While results vary by person, many find this jelly lip gloss to be a flexible addition to a daytime routine or a finishing touch for evening looks.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes ShineOn Lip Gloss Jelly different from typical glosses?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It's a hydrating jelly gloss designed for sensitive lips, with no fragrances or stinging ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use ShineOn Lip Gloss Jelly for the best result?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Swipe on bare lips for a dewy tint or layer over color as a glossy topper.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53051498889532,"sku":"B09YGL9FCV","price":23.55,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-shineon-lip-gloss-jelly-almond-application.jpg?v=1778589813"},{"product_id":"tower-28-lipsoftie-tinted-lip-balm-treatment-hydrating-glossy-balm-with-jojoba-shea-butter-confetti-cake-0-38-oz","title":"Tower 28 LipSoftie Tinted Lip Balm Treatment – Hydrating Glossy Balm with Jojoba \u0026 Shea Butter, Confetti Cake (0.38 oz)","description":"\u003ch2\u003eElevate your lip routine with LipSoftie\u003c\/h2\u003e\u003cp\u003eTower 28 LipSoftie Tinted Lip Balm Treatment blends the hydrating feel of a lip mask with a sheer glossy tint. The Confetti Cake shade offers a soft lavender-pink wash, designed for everyday wear, with a flavor that is non artificial and food-grade. This lip treatment is crafted for sensitive lips, delivering comfortable moisture without heaviness.\u003c\/p\u003e\u003ch3\u003eTexture, tint, and key ingredients\u003c\/h3\u003e\u003cp\u003eThe formula is non sticky and vegan, prioritizing a gentle yet effective experience. It combines jojoba oil and shea butter to hydrate and soften, while lysine supports moisture retention. The tint is juicy and sheer, letting the natural lip shape shine through, and there are eight food-grade flavors to choose from. The vintage-inspired dome applicator helps deliver an even layer with minimal effort.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSheer lavender-pink Confetti Cake tint for a natural glow\u003c\/li\u003e\n\u003cli\u003eNon sticky, vegan formula suitable for sensitive lips\u003c\/li\u003e\n\u003cli\u003eHydration from jojoba oil and shea butter\u003c\/li\u003e\n\u003cli\u003eLysine contributes to moisture retention\u003c\/li\u003e\n\u003cli\u003eEight food-grade flavors to suit different moods\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow LipSoftie fits into your routine\u003c\/h3\u003e\u003cp\u003eApply during the day for a glassy finish or layer thicker at night to use as an overnight lip mask. The soft gloss and conditioning ingredients work together to keep lips feeling comfortable from morning through night.\u003c\/p\u003e\u003ch3\u003eReal-life uses and brand vibe\u003c\/h3\u003e\u003cp\u003eDesigned for real skin needs, LipSoftie blends skincare sensibilities with a joyful beauty vibe. It’s a reliable option when you want moisture, a subtle tint, and a touch of shine without sticky residue or overpowering color.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDaily hydration with a light, glossy touch\u003c\/li\u003e\n\u003cli\u003eOvernight lip care for deeper moisture\u003c\/li\u003e\n\u003cli\u003eGentle enough for sensitive lips while delivering noticeable comfort\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWhy shoppers choose LipSoftie\u003c\/h3\u003e\u003cp\u003eWith a clean, safe formula and a colorful, uplifting experience, LipSoftie offers a practical way to hydrate and add a soft tint. Consider it a friendly, versatile addition to a core lip care routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes LipSoftie different from ordinary lip balms?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: LipSoftie combines hydration with a sheer tint and a dome applicator for easy, even coverage on sensitive lips.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use LipSoftie for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Twist the applicator and apply a thin layer for daily wear or a thicker coat at night as an overnight lip mask.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53051635532092,"sku":"B0F1DC3ZF9","price":23.55,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-lipsoftie-tinted-lip-balm-swatch-confetti-cake.jpg?v=1778595046"},{"product_id":"tower-28-beachplease-cream-blush-tinted-lip-balm-rush-hour-0-16-oz","title":"Tower 28 BeachPlease Cream Blush + Tinted Lip Balm – Rush Hour (0.16 oz)","description":"\u003ch2\u003eMeet BeachPlease Cream Blush + Tinted Lip Balm in Rush Hour\u003c\/h2\u003e\n\u003cp\u003eTower 28 blends skincare-inspired care with playful color in a single, silicone-free tint. The Rush Hour shade delivers a luminous peach that melts onto skin, creating a dewy glow on cheeks and a soft wash of color on the lips. The formula is lightweight, so it feels comfortable all day while depositing pigment that looks natural in different lighting. \u003c\/p\u003e\n\u003cp\u003eDesigned for grab-and-go beauty, this dual-use product lets you simplify your routine without sacrificing impact. It’s ideal for quick mornings, post-work touch-ups, or a sun-kissed finish that travels as well as you do from desk to dinner.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMulti-use: blush and lip tint in one portable product for streamlined routines\u003c\/li\u003e\n  \u003cli\u003eSilicone-free formula that glides on smoothly and blends easily\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic and gentle for sensitive or breakout-prone skin\u003c\/li\u003e\n  \u003cli\u003eInfused with aloe vera and green tea for a calming, refreshing feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSkin-safe, ethical beauty\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVegan and cruelty-free, with fragrance-free ingredients\u003c\/li\u003e\n  \u003cli\u003ePackaging crafted from 50% post-consumer recycled plastic as part of a sustainability focus\u003c\/li\u003e\n  \u003cli\u003eDescribed as a clean, safe option that complements real skin without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cp\u003eTap a small amount onto cheeks and lips with clean fingers and blend until you reach a natural, even glow. For more color, use a brush for a diffused finish or layer with a powder blush like GetSet Powder Blush to deepen the payoff without adding heaviness.\u003c\/p\u003e\n\n\u003ch3\u003eReal-life scenarios\u003c\/h3\u003e\n\u003cp\u003eWhether you’re getting ready for a beach day, a quick morning meeting, or a casual weekend outing, BeachPlease offers a effortless, sun-kissed look that adapts to your lighting and mood. The peachy hue flatters a range of skin tones and enhances your natural radiance while staying comfortable and light on the skin.\u003c\/p\u003e\n\n\u003ch3\u003eBrand philosophy\u003c\/h3\u003e\n\u003cp\u003eTower 28 is built around real skin needs, blending skincare-inspired ingredients with high-performance makeup. The BeachPlease line emphasizes clean formulas designed for sensitive skin, with an emphasis on safety, joy, and everyday wearability. \u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is BeachPlease suitable for sensitive or acne-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is non-comedogenic and fragrance-free; patch test to confirm comfort on your skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use BeachPlease for the best glow?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Tap onto cheeks and lips with clean fingers, blend for a dewy finish, layer for more color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53051822375228,"sku":"B09YH38JMQ","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-beachplease-cream-blush-rush-hour-glow.jpg?v=1778601356"},{"product_id":"tower-28-swipe-serum-concealer-hydrating-medium-to-full-coverage-12-tan-medium-neutral","title":"Tower 28 Swipe Serum Concealer – Hydrating Medium to Full Coverage (12 Tan\/Medium Neutral)","description":"\u003ch2\u003eExperience hydrating, serum-like coverage\u003c\/h2\u003e\n\u003cp\u003eTower 28 Swipe Serum Concealer blends skincare-inspired hydration with medium-to-full coverage, giving dark circles, redness, and blemishes a seamless finish without settling into dry patches. Shade 12, named \u003cem\u003ePali\u003c\/em\u003e, reads tan with a balanced medium-neutral undertone to complement a range of skin tones.\u003c\/p\u003e\n\u003ch3\u003eWhat makes this concealer different\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eGlide-on versatility: Feels soothing and lightweight while delivering buildable coverage from medium to full.\u003c\/li\u003e\n  \u003cli\u003eSkin-care infused formula: Combines hydration with calming ingredients for sensitive or dry skin without heaviness.\u003c\/li\u003e\n  \u003cli\u003eBalanced wear: Designed for a natural, skin-like finish that remains comfortable throughout the day.\u003c\/li\u003e\n  \u003cli\u003eSmart pigment technology: Coated with lysine-inspired components to promote an even, smooth appearance on the surface.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating feel that prevents dry, caked patches while covering imperfections.\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic and suitable for sensitive or blemish-prone skin types.\u003c\/li\u003e\n  \u003cli\u003eLightweight composition that won’t look heavy or mask-like on the skin.\u003c\/li\u003e\n  \u003cli\u003eUnder-eye brightening potential when used one shade lighter for a brighter look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIngredients that support comfortable wear\u003c\/h3\u003e\n\u003cp\u003eFormulated with hydrating hyaluronic acid to help maintain moisture and centella asiatica to calm the area, delivering a breathable, skin-friendly experience. The texture remains creamy yet cushiony, blending into the skin without emphasizing texture.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply directly with the included doe-foot applicator to target circles and spots needing coverage.\u003c\/li\u003e\n  \u003cli\u003eBlend with fingertips, a brush, or a sponge for seamless diffusion and a natural finish.\u003c\/li\u003e\n  \u003cli\u003eSet with GetSet Powder to extend wear and reduce transfer.\u003c\/li\u003e\n  \u003cli\u003ePro tip: choose one shade lighter to transform Swipe into an under-eye brightener.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWho it’s for\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAnyone seeking hydration with buildable coverage in a lightweight formula.\u003c\/li\u003e\n  \u003cli\u003eSmall-batch beauty lovers who value skin-care ingredients in makeup.\u003c\/li\u003e\n  \u003cli\u003eIndividuals with sensitive or dry skin looking for a non-drying concealer option.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eTower 28 was born from Los Angeles energy and real skin needs—merging dermatologist-approved care with bold, joyful beauty for all without compromising safety.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Tower 28 Swipe Serum Concealer best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Hydrating, buildable coverage that helps address dark circles, redness, and blemishes with a skin-care infused formula.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use Swipe Serum Concealer for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply with the doe-foot, blend with fingers or sponge, and set with GetSet Powder for longer wear; try one shade lighter for under-eye brightening.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052420915516,"sku":"B0CFWCKPJY","price":34.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-swipe-serum-concealer-12-pali-bottle.jpg?v=1778617670"},{"product_id":"tower-28-swipe-serum-concealer-hydrating-medium-to-full-coverage-under-eye-brightener-13-playa","title":"Tower 28 Swipe Serum Concealer — Hydrating Medium to Full Coverage + Under-Eye Brightener (13 Playa)","description":"\u003ch2\u003eTower 28 Swipe Serum Concealer: skincare meets makeup\u003c\/h2\u003e\n\u003cp\u003eMeet a concealer that moves with your skin. Tower 28 Swipe Serum Concealer glides on like a serum while delivering medium to buildable coverage to visibly even tone, minimize redness, and blur minor imperfections. Shade 13 Playa reads tan with warm golden undertones, designed to harmonize with warm-to-neutral complexions.\u003c\/p\u003e\n\u003cp\u003eDesigned for everyday wear, this formula prioritizes comfort and a natural finish. The lightweight texture sits softly on skin without drying patches or caking, making it a versatile choice for dry or blemish‑prone types who want color correction without heaviness.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHydrating, skin‑friendly feel thanks to a serum-like glide that reduces tugging during application\u003c\/li\u003e\n\u003cli\u003eMedium to full coverage that can be layered for spot concealment or all‑over correction\u003c\/li\u003e\n\u003cli\u003eNon‑comedogenic formulation intended for sensitive or dry skin prone to irritation\u003c\/li\u003e\n\u003cli\u003eShade 13 Playa: tan with warm golden undertones to blend with warm complexions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhat makes this concealer stand out is how it blends skincare with makeup ingredients. Hyaluronic acid adds a light hydration layer, while centella asiatica is included to help calm the surface as you build coverage. The pigments are coated in lysine to support a smooth, even finish that sits naturally on the skin and, over time, can help with a healthier-looking texture.\u003c\/p\u003e\n\u003ch3\u003eSkin-care infused makeup\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstronghydration and calm:\u003e hyaluronic acid and centella asiatica work together to maintain moisture and comfort on sensitive or drier skin\u003c\/stronghydration\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrongbrighten and balance:\u003e the formula targets dark circles and redness for a refreshed, even-toned canvas\u003c\/strongbrighten\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrongnatural finish:\u003e a skin-friendly approach aims to blur without looking heavy or mask-like\u003c\/strongnatural\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstronglayerable performance:\u003e build coverage as needed, then set with GetSet Powder for longer wear\u003c\/stronglayerable\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSwipe directly with the tapered applicator to cover dark circles and blemishes\u003c\/li\u003e\n\u003cli\u003eBlend with fingers, brush, or sponge for seamless handling\u003c\/li\u003e\n\u003cli\u003eOptional: set with GetSet Powder to extend wear\u003c\/li\u003e\n\u003cli\u003ePro tip: choose one shade lighter to use Swipe as an under-eye brightener\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho is it for?\u003c\/h3\u003e\n\u003cp\u003eThis formula suits those seeking lightweight daily coverage that respects sensitive or dry skin, with a flexible shade (13 Playa) that adapts to warmer undertones. It pairs well with Tower 28’s skincare-forward ethos, offering a makeup experience that emphasizes comfort, clarity, and a natural look.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Tower 28 Swipe Serum Concealer different from traditional concealers?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Glides like a serum, hydrates with hyaluronic acid, calms with centella, and offers buildable coverage for a natural finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply Swipe Serum Concealer for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply with the applicator, blend with fingers or a tool, and set with powder for longer wear; use a lighter shade for under-eye brightening.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052425601340,"sku":"B0CFWYWWYN","price":34.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-swipe-serum-concealer-application-closeup.jpg?v=1778617875"},{"product_id":"tower-28-gogo-cooling-shimmer-eyeshadow-stick-8-hour-wear-water-based-gentle-for-sensitive-skin","title":"Tower 28 GoGo Cooling Shimmer Eyeshadow Stick – 8-Hour Wear, Water-Based, Gentle for Sensitive Skin","description":"\u003ch2\u003eGoGo Cooling Shimmer Eyeshadow Stick\u003c\/h2\u003e\n\u003cp\u003eOne swipe delivers an instant shimmer with a refreshing, cooling sensation that wakes up tired-looking eyes. The water-based cream glides on smoothly, blends with ease, and dries down quickly with zero fallout. The Chateau shade offers a true champagne glow that brightens without looking muddy. With typical daily wear, you may enjoy up to eight hours of color and shimmer.\u003c\/p\u003e\n\u003cp\u003eThe microplastic-free crystal blend uses ultra-fine crystals and pearls instead of traditional glitter, delivering high shimmer that catches the light in a soft, multidimensional way. This approach aims to be kinder to both skin and the planet while still giving a vibrant, luminous finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSensitive skin friendly\u003c\/strong\u003e — Ophthalmologist-tested and formulated without silicone or talc, this shadow stays gentle on lids that are sensitive or eczema-prone. The creamy base dries to a comfortable finish that won’t sting or feel heavy, making it a reliable option for daily wear. The formula is silicone-free and talc-free, aligning with a skin-friendly beauty ethos.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eSwipe across lids for full, opaque shimmer. Tap and blend with fingertips for a soft wash of sparkle. The multi-functional formula doubles as a highlighter for the bridge of the nose, cupid’s bow, and cheekbones. Close the cap tightly after use to prevent drying.\u003c\/p\u003e\n\u003ch3\u003eWhy people reach for GoGo\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eCool, refreshing shimmer that wakes up the eyes without heaviness.\u003c\/li\u003e\n  \u003cli\u003eHigh-shimmer finish achieved with a microcrystal blend rather than traditional glitter.\u003c\/li\u003e\n  \u003cli\u003eSafe for sensitive skin with ophthalmologist-tested, silicone-free, and talc-free formulation.\u003c\/li\u003e\n  \u003cli\u003eVersatile: use as an eye shadow or as a precise highlighter for targeted glow.\u003c\/li\u003e\n  \u003cli\u003eClean beauty ethos inspired by real skin needs and bold color for all.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eReal-life uses\u003c\/strong\u003e — In morning routines, a quick sweep can brighten lids for meetings, while a soft tap on the inner corners or along the brow bone creates a refreshed look for after-work events. The champagne Chateau shade pairs well with a range of skin tones and lighting conditions, offering a versatile glow that reads elegant and modern.\u003c\/p\u003e\n\u003ch3\u003eCare and longevity\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eClose cap tightly after use to maintain texture and prevent drying.\u003c\/li\u003e\n  \u003cli\u003eStore at room temperature away from direct heat to preserve a smooth glide.\u003c\/li\u003e\n  \u003cli\u003eRegular use helps you maintain a low-maintenance, polished glow in your makeup kit.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tower 28 GoGo suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ophthalmologist-tested and formulated without silicone or talc, it’s designed with sensitive skin in mind.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use GoGo as a highlighter beyond the lids?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The product doubles as a precise highlighter for the nose bridge, cupid's bow, and cheekbones.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052427338044,"sku":"B0GL4GW8D9","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-gogo-chateau-eyeshadow-lids.jpg?v=1778617958"},{"product_id":"tower-28-beachplease-cream-blush-tinted-lip-balm-in-golden-hour-vegan-non-comedogenic","title":"Tower 28 BeachPlease Cream Blush + Tinted Lip Balm in Golden Hour | Vegan, Non-Comedogenic","description":"\u003cdiv\u003e\n  \u003cp\u003eMeet BeachPlease, Tower 28’s multitasking color that brings a fresh, sunlit flush to cheeks and a juicy tint to lips. In the shade Golden Hour, this cream creates a dewy glow without heaviness, making it a smart pick for quick, on-the-go beauty.\u003c\/p\u003e\n  \u003cp\u003eThe formula is silicone-free and designed to glide on smoothly, avoiding cakiness or visible lines. The golden-orange hue warms skin tones and can be worn alone or as a base for more color. Aloe vera and green tea extracts add a soothing, skin-friendly feel that stays comfortable from morning to evening.\u003c\/p\u003e\n  \u003ch3\u003eWhy this multi-use tint stands out\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eMulti-use color that blends easily on cheeks and lips for a coordinated, natural look.\u003c\/li\u003e\n    \u003cli\u003eNon-comedogenic pigment paired with skincare-inspired ingredients to minimize irritation for sensitive skin.\u003c\/li\u003e\n    \u003cli\u003eVegan, fragrance-free, and free from alcohol or essential oils for a clean, lightweight wear.\u003c\/li\u003e\n    \u003cli\u003ePackaging uses 50% post-consumer recycled plastic as part of a sustainability effort.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eTexture, shade, and how it feels\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eThe creamy, melt-in texture delivers a glowy, sun-kissed finish that appears natural in daylight.\u003c\/li\u003e\n    \u003cli\u003eGolden Hour unfolds as a luminous orange that can read warm and radiant across many skin tones.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n  \u003cp\u003eTap the product onto the apples of the cheeks and the center of the lips, then blend with fingers for a seamless glow. For more color, switch to a soft brush or layer with GetSet Powder Blush.\u003c\/p\u003e\n  \u003ch3\u003eReal-life looks and everyday versatility\u003c\/h3\u003e\n  \u003cp\u003eIdeal for beach days, brunch, or a quick daily routine, BeachPlease creates a fresh, healthy-looking radiance without a heavy feel. It pairs well with other Tower 28 staples for a cohesive, low-effort makeup routine.\u003c\/p\u003e\n  \u003cp\u003eGood, clean, and fun—Tower 28 aims to meet real skin needs with high-performance, sensitive-skin friendly color that’s easy to love and easy to wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is BeachPlease suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is non-comedogenic, fragrance-free, and infused with aloe vera and green tea for gentle color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply BeachPlease for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Tap onto cheeks and lips with clean fingers, blend, and build color. Layer with GetSet Powder Blush for more payoff.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052558049596,"sku":"B09YH1HP7D","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-beachplease-cream-blush-lip-tint-closeup.jpg?v=1778623849"},{"product_id":"tower-28-beachplease-cream-blush-tinted-lip-balm-in-power-hour-vegan-non-comedogenic-multi-use-tint","title":"Tower 28 BeachPlease Cream Blush + Tinted Lip Balm in Power Hour – Vegan, Non-Comedogenic, Multi-Use Tint","description":"\u003cp\u003eMeet BeachPlease by Tower 28, a creamy, silicone-free blush that doubles as a tinted lip balm. In Power Hour, a luminous terracotta shade, it melts into skin for a natural, sun-kissed glow while delivering pigment that feels lightweight and breathable.\u003c\/p\u003e\u003ch2\u003eTwo-in-one comfort with a dewy finish\u003c\/h2\u003e\u003cp\u003eDesigned for on-the-go beauty, BeachPlease blends skincare and color in a single wand. The creamy, non-greasy formula glides without cakiness, leaving a soft radiance on cheekbones and a kiss of color on lips, suitable for a casual beach-day look or a polished, daily glow.\u003c\/p\u003e\u003ch3\u003eKey benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eMulti-use tint for cheeks and lips with a single swipe.\u003c\/li\u003e\n\u003cli\u003eSilicone-free formula that yields a dewy glow without heavy texture.\u003c\/li\u003e\n\u003cli\u003eNon-comedogenic and suitable for sensitive or breakout-prone skin.\u003c\/li\u003e\n\u003cli\u003eAloe vera and green tea extracts provide skin-friendly hydration and antioxidant nourishment.\u003c\/li\u003e\n\u003cli\u003eVegan, cruelty-free, fragrance-free, and alcohol-free; packaging uses 50% post-consumer recycled plastic.\u003c\/li\u003e\n\u003cli\u003eSoft, buildable color that can be layered or diffused with a brush for more intensity.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eTap onto cheeks and lips with clean fingers for a sheer, radiant wash.\u003c\/li\u003e\n\u003cli\u003eFor more color, blend with a brush or layer with GetSet Powder Blush for a bolder glow.\u003c\/li\u003e\n\u003cli\u003eFinish with light taps along cheekbones for a luminous contour.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy shoppers choose Tower 28 BeachPlease\u003c\/h2\u003e\u003cp\u003eBeachPlease fits Tower 28’s philosophy of safe, high-performance makeup that respects real skin. The Power Hour shade offers a warm, versatile tone that works across many skin tones, making it easy to create a fresh, everyday look without fuss.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is BeachPlease suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It uses aloe vera and green tea, is non-comedogenic, vegan, and fragrance-free.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply BeachPlease for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Tap onto cheeks and lips with clean fingers; blend until you reach the desired glow; layer for more color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052558082364,"sku":"B09YGCCD16","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-beachplease-power-hour-cream-blush.jpg?v=1778623849"},{"product_id":"tower-28-beachplease-cream-blush-tinted-lip-balm-office-hours-0-16-oz","title":"Tower 28 BeachPlease Cream Blush + Tinted Lip Balm – Office Hours (0.16 oz)","description":"\u003ch2\u003eBeachPlease: A versatile cream blush and lip tint\u003c\/h2\u003e\n\u003cp\u003eBeachPlease from Tower 28 is a silicone‑free tinted balm designed to melt into skin, delivering a dewy finish on both cheeks and lips. The shade Office Hours reads as a luminous mauve that flatters many skin tones, offering a beach‑day glow without heaviness. The compact contains 0.16 oz of vegan, fragrance‑free makeup crafted for sensitive skin, so you can carry a touch of color wherever you go.\u003c\/p\u003e\n\u003ch3\u003eSkin‑friendly formula and clean ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with aloe vera and green tea extracts to provide pigment without clogging pores\u003c\/li\u003e\n  \u003cli\u003eNon‑comedogenic and suitable for sensitive or breakout‑prone skin\u003c\/li\u003e\n  \u003cli\u003eVegan, cruelty‑free, and free from fragrance, alcohol, and essential oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTexture, finish, and how it wears\u003c\/h3\u003e\n\u003cp\u003eThe texture is creamy and silicone‑free, designed to melt into skin for a natural, radiant glow. The finish is dewy and luminous, with color that reads as a soft hint or a buildable pop, depending on application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTap and blend with fingers for a sheer, everyday wash on cheeks and lips\u003c\/li\u003e\n  \u003cli\u003eUse a brush to diffuse for a softer look or layer with GetSet Powder Blush for more impact\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUse cases and everyday versatility\u003c\/h3\u003e\n\u003cp\u003ePerfect for quick morning routines, travel days, or a casual beach‑day touch‑up, BeachPlease delivers pigment without heaviness. It aligns with a clean, safe makeup approach while offering a playful, wearable color option for lips and cheeks.\u003c\/p\u003e\n\u003ch3\u003ePackaging and sustainability\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePackaging uses 50% post‑consumer recycled plastic as part of Tower 28’s sustainability efforts\u003c\/li\u003e\n  \u003cli\u003eCompact and portable, designed for on‑the‑go touchups\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you’re aiming for a subtle radiance or a bolder flush, BeachPlease provides a flexible, user‑friendly option that can adapt to your routine without compromising comfort or skin‑friendly values.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is BeachPlease suitable for sensitive or acne-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. BeachPlease is fragrance-free, silicone-free, and formulated with aloe vera and green tea for gentle wear on sensitive or breakout-prone skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply BeachPlease for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Tap or blend with fingers for a sheer glow on cheeks and lips; layer gradually to deepen color, and consider GetSet Powder for a bolder finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052562702652,"sku":"B0BBH7NBMP","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower28-beachplease-cream-blush-lip-balm-tube.jpg?v=1778624080"},{"product_id":"tower-28-getset-matte-powder-blush-long-beach-iced-tea-12-hour-talc-free","title":"Tower 28 GetSet Matte Powder Blush — Long Beach Iced Tea, 12-Hour + Talc-Free","description":"\u003ch2\u003eMeet GetSet Matte Powder Blush\u003c\/h2\u003e\n\u003cp\u003eTower 28 reimagines blush with a setting powder concept that combines color payoff with lasting coverage. The shade Long Beach Iced Tea delivers an earthy rosy pink that adapts to many skin tones, helping you achieve a soft, polished flush throughout the day. The formula is designed to blur fine texture and keep color true in various light conditions, without relying on shimmer or heavy glitter.\u003c\/p\u003e\n\n\u003ch3\u003eWhat makes it stand out\u003c\/h3\u003e\n\u003cp\u003eThis blush is built around a talc free base and a light, breathable texture. It uses silica inspired components to resist sweat and oil, aiming to maintain a smooth, matte finish while keeping color vibrant. The result is a fade resistant look that stays comfortable from morning errands to evening plans.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFirst Ever Setting Powder Blush concept blends color with a set finish for extended wear.\u003c\/li\u003e\n  \u003cli\u003eFormulated for sensitive skin, non comedogenic and dermatologist approved.\u003c\/li\u003e\n  \u003cli\u003e12 hour wear with sweat resistance for hot days and humid environments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eChoose the shade you love and sweep onto the apples of the cheeks with a fluffy brush as a finishing touch. For extra staying power, layer GetSet over BeachPlease Cream Blush to seal the color and deepen payoff.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a light hand and build gradually for a natural glow.\u003c\/li\u003e\n  \u003cli\u003eTap off excess powder to avoid over-application and keep the finish soft.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWho is this for\u003c\/h3\u003e\n\u003cp\u003eDesigned with sensitive skin in mind, the formula avoids shimmer that can highlight texture and is non comedogenic. It blends dermatologist approved care with bold color, offering a versatile option for a broad range of skin types and tones.\u003c\/p\u003e\n\n\u003ch3\u003eShade spotlight\u003c\/h3\u003e\n\u003cp\u003eLong Beach Iced Tea is described as an earthy rosy pink that complements warm and cool undertones alike. It transitions from day to night with a sophisticated matte finish that flatters a variety of makeup looks.\u003c\/p\u003e\n\n\u003cp\u003eIn daily routines and on camera, GetSet Matte Powder Blush aims to deliver a refined, natural flush with staying power. It is presented as a practical addition to a makeup kit that prioritizes skin comfort alongside color payoff.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the key benefits of Tower 28 GetSet Matte Powder Blush?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A talc-free powder blush that sets color for up to 12 hours, helps blur pores, and suits sensitive or blemish-prone skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply GetSet Matte Powder Blush for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Sweep with a fluffy brush as the final step, or layer over BeachPlease Cream Blush to set and boost color payoff.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052568535356,"sku":"B0FP56GKKR","price":31.77,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-getset-matte-powder-blush-long-beach-iced-tea-swirl.jpg?v=1778624303"},{"product_id":"tower-28-getset-matte-powder-blush-in-culver-crush-12-hour-talc-free-setting-blush","title":"Tower 28 GetSet Matte Powder Blush in Culver Crush — 12-Hour, Talc-Free Setting Blush","description":"\u003ch2\u003eMeet GetSet Matte Powder Blush\u003c\/h2\u003e\u003cp\u003eTower 28’s GetSet Matte Powder Blush combines the finish of a setting powder with the color payoff of a blush. In Culver Crush—a pinky peach—the formula rides a fine line between softness and definition, delivering a natural-looking flush that stays put throughout the day without relying on shimmer.\u003c\/p\u003e\u003ch3\u003eWhat makes GetSet Matte different\u003c\/h3\u003e\u003cp\u003eThis blush is talc-free and designed to blur texture while giving you fade-proof color. A matte, non-sheen finish helps keep pores visually softened, and a blend featuring water-repelling silica and shine-control power helps it hold up to heat, humidity, and busy days.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e12-hour wear that travels from desk to dinner with confidence\u003c\/li\u003e\n\u003cli\u003eTalc-free, with no shimmer, to keep texture minimal\u003c\/li\u003e\n\u003cli\u003eNon-comedogenic and approved for sensitive or blemish-prone skin\u003c\/li\u003e\n\u003cli\u003eLayerable: wear as a final touch or set a cream blush for extended color payoff\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eDust a fluffy brush over the apples of the cheeks, then sweep upward toward the temples for a lifted look. For more intensity, layer GetSet over BeachPlease Cream Blush to deepen the color and extend wear.\u003c\/p\u003e\u003cp\u003eReal-life use ideas help you customize the look—soft daily glow, or a bolder evening flush—without stepping outside your comfort zone.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFinish a makeup routine with GetSet as a setting blush for controlled color\u003c\/li\u003e\n\u003cli\u003ePair with BeachPlease Cream Blush to build warmth and dimension\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eShade spotlight: Culver Crush\u003c\/h3\u003e\u003cp\u003eCulver Crush is described as pinky peach, designed to flatter a broad range of undertones. The shade works well across multiple skin tones, adding a gentle, sun-kissed pop that reads as fresh and polished.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is GetSet Matte Powder Blush suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s talc-free, non-comedogenic, and designed to minimize texture without shimmer.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply GetSet Matte Powder Blush for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Dust on with a fluffy brush as the final step, or layer over BeachPlease Cream Blush for more color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052568568124,"sku":"B0FP57RW37","price":31.77,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower28-getset-matte-blush-culver-crush-compact.jpg?v=1778624301"},{"product_id":"tower-28-getset-matte-powder-blush-sawtelle-slushie-1-13-oz-12-hour-wear-talc-free","title":"Tower 28 GetSet Matte Powder Blush – Sawtelle Slushie (1.13 oz) | 12-Hour Wear, Talc-Free","description":"\u003ch2\u003eOne-step setting and color\u003c\/h2\u003e\u003cp\u003eIntroducing Tower 28 GetSet Matte Powder Blush, a smart fusion of setting powder and richly pigmented blush. Sawtelle Slushie, a rosy shade, delivers a natural flush while instantly smoothing texture and subtly blurring pores for a refined look that lasts.\u003c\/p\u003e\u003ch3\u003eSkin-friendly by design\u003c\/h3\u003e\u003cp\u003eThis matte formula avoids shimmer to keep texture from signaling itself. It is non-comedogenic, dermatologist-approved, and safe for a wide range of skin types, including sensitive or blemish-prone skin, making it a versatile daily option.\u003c\/p\u003e\u003ch3\u003eLong-lasting, sweat-proof wear\u003c\/h3\u003e\u003cp\u003eTalc-free with water-repelling silica and shine-control power, the powder is built to hold color through heat, humidity, and daily activity—so you can feel confident from morning to night.\u003c\/p\u003e\u003ch3\u003ePractical use in real life\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eAs a final touch: sweep on with a fluffy brush for a soft, fade-proof flush.\u003c\/li\u003e\n\u003cli\u003eLayer over BeachPlease Cream Blush to set and elevate color payoff.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eBrand ethos\u003c\/h3\u003e\u003cp\u003eGood. Clean. Fun. Always. Tower 28 blends dermatologist-approved skincare sensibilities with bold, joyful beauty inspired by Los Angeles living, focusing on real skin needs and inclusive color.\u003c\/p\u003e\u003ch3\u003eIn short\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eFirst-ever setting powder blush concept\u003c\/li\u003e\n\u003cli\u003eTalc-free, sensitive-skin-friendly formula\u003c\/li\u003e\n\u003cli\u003e12-hour wear with sweat and shine control\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Tower 28 GetSet Matte Powder Blush different?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It blends a setting powder with a pigmented blush to blur texture and lock color for hours, without shimmer.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply Sawtelle Slushie for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Sweep with a fluffy brush as the final step, or layer over BeachPlease Cream Blush to set and boost color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052568600892,"sku":"B0FP56KNJ3","price":31.77,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-getset-matte-blush-sawtelle-slushie-packaging.jpg?v=1778624306"},{"product_id":"tower-28-getset-matte-powder-blush-malibu-cooler-12-hour-setting-blush-talc-free","title":"Tower 28 GetSet Matte Powder Blush Malibu Cooler – 12-Hour Setting Blush, Talc-Free","description":"\u003ch2\u003eGetSet Matte Powder Blush by Tower 28\u003c\/h2\u003e\n\u003cp\u003eMeet a smart blend of setting powder and richly pigmented blush with Tower 28 GetSet Matte Powder Blush in Malibu Cooler. This shade offers a cool baby pink tone that yields a soft, natural flush while helping your skin read as smooth and blurred in any light. The formula is designed to glide on evenly, turning your routine into a simple, finish-ready step that can elevate a look from casual to polished.\u003c\/p\u003e\n\u003cp\u003eDesigned with sensitive skin in mind, this matte blush skips shimmer, peering past texture and unevenness without emphasizing it. The non‑comedogenic, derm‑approved formula makes it a practical option for a wide range of skin types, including those prone to sensitivity or blemishes. The powder is talc‑free, reducing concern for heavy or cakey texture while still delivering color payoff that feels weightless on skin.\u003c\/p\u003e\n\u003ch3\u003e12-Hour Wear and Everyday Confidence\u003c\/h3\u003e\n\u003cp\u003eOn hot days or when you’re navigating a busy schedule, GetSet Powder Blush stays put thanks to a water‑repelling silica and shine‑control blend. It’s designed to endure sweat and sun exposure, helping you maintain a steady, fade‑proof color throughout the day. While results can vary with personal skin chemistry and climate, many users report a dependable, long‑lasting flush that doesn’t require frequent touchups.\u003c\/p\u003e\n\u003ch3\u003eHow to Use and Pair\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSweep Malibu Cooler on with a fluffy blush brush as your final step for a natural finish or build color for a bolder look.\u003c\/li\u003e\n  \u003cli\u003eLayer it over BeachPlease Cream Blush to set the base and boost color payoff without adding shimmer.\u003c\/li\u003e\n  \u003cli\u003eBlend along the apples of the cheeks for a soft, rounded contour or dust along the temples for a cohesive glow.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn keeping with Tower 28’s philosophy—Good. Clean. Fun.—this product emphasizes skin safety and performance. It blends dermatologist‑approved care with makeup that aims to feel light, comfortable, and joyful to wear, even as you move through a workday, an outing, or a casual moment at home.\u003c\/p\u003e\n\u003ch3\u003eWhy People Love It\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSetting powder + blush hybrid that helps create a smooth, blurred look with fade‑proof color.\u003c\/li\u003e\n  \u003cli\u003eTalc‑free and non‑shimmer, designed to minimize texture emphasis while maximizing wearability.\u003c\/li\u003e\n  \u003cli\u003eFormulated to be suitable for sensitive or blemish‑prone skin, with a focus on safe ingredients and skin‑friendly performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you’re aiming for a barely there everyday flush or a more defined sunset glow, this Malibu Cooler shade offers a versatile, approachable option that can adapt to your mood and lighting. Consider it a reliable companion for skin that looks balanced, natural, and ready for whatever the day brings.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes Tower 28 GetSet Matte Powder Blush different from traditional blushes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It blends setting powder with blush, delivers a soft blur, and avoids shimmer for a smoother look.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply Malibu Cooler for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use a fluffy brush as the final step, or layer over BeachPlease Cream Blush to boost color payoff.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052568830268,"sku":"B0FP57GMXK","price":31.77,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-getset-matte-powder-blush-malibu-cooler-compact.jpg?v=1778624303"},{"product_id":"tower-28-beachplease-cream-blush-tinted-lip-balm-after-hours-0-16-oz-vegan-non-comedogenic","title":"Tower 28 BeachPlease Cream Blush + Tinted Lip Balm – After Hours (0.16 oz) | Vegan \u0026 Non-Comedogenic","description":"\u003ch2\u003eAll-in-One Glow for Cheeks and Lips\u003c\/h2\u003e\n\u003cp\u003eMeet BeachPlease, a versatile cream tint that blends color with skincare sensibility. The After Hours shade is a luminous berry that delivers a sun-kissed flush on your cheeks while doubling as a sheer lip tint. The formula is silicone-free for a soft, weightless feel that never cakes or settles into fine lines.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSkin-friendly by design\u003c\/strong\u003e: Aloe vera and green tea extracts are packed into each swipe to support comfort and a fresh look without clogging pores. The product is vegan and fragrance-free, aligning with a clean beauty approach that many shoppers find appealing for sensitive or breakout-prone skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePackaging with purpose\u003c\/strong\u003e: The BeachPlease packaging uses 50% post-consumer recycled plastic, reflecting a sustainability-minded mindset without compromising performance or style.\u003c\/p\u003e\n\u003ch3\u003eWhat makes BeachPlease work for real life\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMulti-use convenience: a creamy blush that also works as a lip tint, helping you streamline your routine.\u003c\/li\u003e\n  \u003cli\u003eLightweight, dewy finish: melts into skin for a natural radiance that stays true across the day.\u003c\/li\u003e\n  \u003cli\u003eSafe for sensitive skin: non-comedogenic formula designed to minimize irritation while delivering pigment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWays to wear and build your glow\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eTap with clean fingers for a sheer, effortless glow on cheeks and lips.\u003c\/li\u003e\n  \u003cli\u003eDiffused finish: blend with a brush for softer color, or layer with GetSet Powder Blush for bolder payoff.\u003c\/li\u003e\n  \u003cli\u003eSolo or mixed: pair with other Tower 28 products to customize intensity and texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDesigned around LA-inspired real skin needs, BeachPlease blends color, care, and sustainability in a single, easy-to-use tube. While many users enjoy the natural, radiant look, results can vary with skin type and application method. Enjoy the possibilities rather than expecting certainty.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is BeachPlease suitable for sensitive or breakout-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is non-comedogenic, fragrance-free, and includes soothing aloe vera and green tea extracts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can BeachPlease be used on lips and cheeks at the same time?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely. It works as a multi-use tint, providing color for both lips and cheeks with a dewy finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052606054716,"sku":"B0BVGD1345","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-beachplease-cream-blush-after-hours-compact.jpg?v=1778625886"},{"product_id":"tower-28-beachplease-cream-blush-tinted-lip-balm-happy-hour-coral-pink","title":"Tower 28 BeachPlease Cream Blush + Tinted Lip Balm – Happy Hour Coral Pink","description":"\u003ch2\u003eAll-in-one tint for cheeks and lips\u003c\/h2\u003e\u003cp\u003eIntroducing Tower 28 BeachPlease Cream Blush + Tinted Lip Balm in Happy Hour, a versatile, silicone-free tint that melts into skin with a dewy finish. The coral-pink shade delivers a sun-kissed glow that feels effortless from morning routines to evenings out.\u003c\/p\u003e\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eMulti-use formula blends color on cheeks and lips in one step for a streamlined routine.\u003c\/li\u003e\n\u003cli\u003eSilicone-free and non-cakey texture that sweeps on smoothly and looks natural.\u003c\/li\u003e\n\u003cli\u003eAloe vera and green tea provide skincare-inspired support while delivering pigment.\u003c\/li\u003e\n\u003cli\u003eVegan, fragrance-free, and alcohol-free for a clean, mindful beauty choice.\u003c\/li\u003e\n\u003cli\u003ePackaging uses 50% post-consumer recycled plastic as part of a sustainability effort.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe balm-like texture feels light while delivering a radiant glow, making it suitable for daily wear and easy touch-ups on the go.\u003c\/p\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eTap a small amount onto cheeks and lips with clean fingers, then blend for a quick, beach-day glow.\u003c\/li\u003e\n\u003cli\u003eFor more color payoff, use a brush to diffuse the edge or layer with GetSet Powder Blush.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eShade notes: Happy Hour is a coral-pink that adapts across skin tones, offering warmth without overpowering. It’s designed to be buildable, so you can opt for a barely-there glow or a more pronounced color rush.\u003c\/p\u003e\u003ch3\u003eWhy shoppers might choose BeachPlease\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eAll-in-one steps save time without compromising color or texture.\u003c\/li\u003e\n\u003cli\u003eAloe vera and green tea bring a comforting, skin-friendly feel to color.\u003c\/li\u003e\n\u003cli\u003eVegan, cruelty-free, fragrance-free, and sustainably packaged to align with conscious beauty goals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is BeachPlease Cream Blush + Tinted Lip Balm?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A silicone-free, multi-use tint for cheeks and lips that melts into skin for a dewy coral-pink glow.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Who is BeachPlease suitable for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Designed for sensitive or breakout-prone skin; vegan, fragrance-free, non-comedogenic, with aloe vera and green tea.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052606251324,"sku":"B0BVGH6Q2N","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-beachplease-cream-blush-tinted-lip-balm-happy-hour-swatch.jpg?v=1778625889"},{"product_id":"tower-28-sculptino-cream-contour-in-getty-natural-foolproof-face-sculpting","title":"Tower 28 Sculptino Cream Contour in Getty – Natural, Foolproof Face Sculpting","description":"\u003cp\u003eIntroducing Tower 28 Sculptino Cream Contour in Getty, a versatile balm designed to add natural dimension to the face with a soft-matte finish. The shade Getty is described as light medium with neutral undertones, crafted for effortless daily sculpting that looks true to skin in various lighting. This creamy formula blends smoothly and builds gradually, helping you achieve definition without harsh lines.\u003c\/p\u003e\n\n\u003cp\u003eKey to its appeal is a skin-friendly approach. The contour cream is non-comedogenic and formulated with gentle skincare-inspired ingredients like aloe vera and green tea extracts. This helps provide subtle sculpting while keeping pores clear and skin calm—an approachable option for sensitive or breakout-prone complexions. The product is vegan and free from fragrance, alcohol, and essential oils, aligning with a clean beauty mindset and a commitment to inclusivity.\u003c\/p\u003e\n\n\u003cp\u003ePackaging emphasizes sustainability as well, with the creamy bronzer balm encased in a container made using 50% post-consumer recycled plastic. Beyond the product itself, Tower 28 emphasizes a philosophy of safe, high-performance formulas that blend dermatologist-friendly care with bold, joyful beauty for everyday life. \u003c\/p\u003e\n\n\u003ch3\u003eWhat to expect and who it suits\u003c\/h3\u003e\n\u003cp\u003eReaders may notice a foolproof contouring experience thanks to a neutral, natural-looking shade and a finish that blends without muddying or turning orange. It’s designed for lightweight layering—apply a touch for subtle definition or build for more noticeable shaping. The breathable, creamy texture feels effortless to apply with fingers or a brush, making it a handy addition to an everyday makeup routine.\u003c\/p\u003e\n\n\u003ch3\u003eUsage and care tips\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe along cheekbones, jawline, or hairline to sculpt features with controlled definition.\u003c\/li\u003e\n  \u003cli\u003eBlend with fingers or a brush to achieve a seamless, natural look; layer gradually for more depth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFor sensitive skin, rely on soothing aloe vera and green tea extracts while enjoying non-comedogenic performance.\u003c\/li\u003e\n  \u003cli\u003eKeep fragrance-free, alcohol-free, and essential oil-free formulation in mind for skin comfort and versatility.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn short, Sculptino offers a versatile approach to contouring that emphasizes a natural, skin-loving feel while keeping packaging and production mindful of sustainability. Consider it as a possibilities-based option for daily facial sculpting, rather than a guaranteed shortcut—your results can vary with technique and lighting, but the potential for a refined, effortless look remains high.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Getty the right shade for my skin tone?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Getty offers light medium neutral undertones, suitable for everyday sculpting with a natural finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can Sculptino be used on sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It features aloe vera and green tea, is fragrance-free, and non-comedogenic for sensitive or breakout-prone skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052620570940,"sku":"B0CCPGKBFH","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-sculptino-getty-swatch.jpg?v=1778626301"},{"product_id":"tower-28-sculptino-cream-contour-foolproof-matte-bronzer-for-sensitive-skin-fair-light-neutral","title":"Tower 28 Sculptino Cream Contour — Foolproof Matte Bronzer for Sensitive Skin (Fair Light Neutral)","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eDiscover Tower 28 Sculptino Cream Contour, a creamy contour balm designed for effortless, everyday sculpting. The Broad shade carries fair light neutral undertones and blends into your skin with a soft matte finish that stays natural, never muddy or orange. Crafted for real life, this formula balances color with a lightweight, skin-like texture that feels comfortable from morning to night.\u003c\/p\u003e\n\u003cp\u003eInstead of heavy makeup, Sculptino aims to add depth and definition in a way that reads as your own contours. The result is dimensionality that respects your skin’s texture while staying buildable enough for a subtle or more defined look.\u003c\/p\u003e\n\n\u003ch2\u003eSoft Matte Finish and Natural Definition\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eNeutral tones reduce the risk of muddy or orange tint for a believable, everyday contour.\u003c\/li\u003e\n  \u003cli\u003eVelvet-matte texture blends smoothly, allowing you to layer without caking or fading.\u003c\/li\u003e\n  \u003cli\u003eEasy-to-control shade Broad helps lighter undertones harmonize with other makeup products.\u003c\/li\u003e\n  \u003cli\u003eIdeal for quick routines or more deliberate sculpting when you have extra time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eSkin-Friendly Formula\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-comedogenic and suitable for sensitive or breakout-prone skin, helping support comfortable wear.\u003c\/li\u003e\n  \u003cli\u003eInfused with skincare-inspired ingredients such as aloe vera and green tea extracts for a gentle touch.\u003c\/li\u003e\n  \u003cli\u003eVegan and fragrance-free, with formulas designed to avoid common irritants while delivering color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eEco-Conscious Packaging\u003c\/h2\u003e\n\u003cp\u003eThe Sculptino contour balm is part of a sustainability effort, featuring packaging made with 50% post-consumer recycled plastic. This aligns with Tower 28’s broader commitment to responsible beauty without compromising performance or feel.\u003c\/p\u003e\n\n\u003ch2\u003eShade Broad and Undertones\u003c\/h2\u003e\n\u003cp\u003eThe shade Broad is specifically described as fair light with neutral undertones, designed to blend seamlessly with lighter complexions and a wide range of foundations or skincare routines.\u003c\/p\u003e\n\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe along cheekbones, the jawline, and hairline with light pressure.\u003c\/li\u003e\n  \u003cli\u003eBlend using clean fingers or a brush until the color melds into your skin.\u003c\/li\u003e\n  \u003cli\u003eLayer for more definition or keep it light for a natural everyday glow.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy It Works\u003c\/h2\u003e\n\u003cp\u003eTower 28 combines makeup artistry with skin-smart care for a feel-good, everyday contour. Sculptino offers reliable glide, adaptable coverage, and a finish that fits into a modern, sensitive-skin routine without sacrificing performance or comfort.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Who is Sculptino Cream Contour best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Great for sensitive or breakout-prone skin seeking natural definition with a non-comedogenic, fragrance-free formula.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I apply Sculptino for a natural look?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Swipe along cheekbones, jawline, and hairline; blend with fingers or a brush; layer for more definition.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052620734780,"sku":"B0CCPGK62Z","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-sculptino-cream-contour-broad-swatch.jpg?v=1778626299"},{"product_id":"tower-28-gogo-cooling-shimmer-eyeshadow-stick-garden-8-hour-wear","title":"Tower 28 GoGo Cooling Shimmer Eyeshadow Stick Garden – 8-Hour Wear","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eIntroducing Tower 28 GoGo Cooling Shimmer Eyeshadow Stick in Garden, a water-based cream that delivers a vivid purple shimmer with a refreshing, cooling sensation. One swipe sweeps on a high-impact sparkle that catches the light, then dries down with minimal fallout. Garden shade offers bright, jewel-toned color that works as a bold lid color or a soft highlight when blended. The compact design makes it easy to carry for touch-ups and creative experimentation throughout the day.\u003c\/p\u003e\u003cp\u003eThe GoGo formula leans into a clean, crystals-first glow rather than traditional glitter. This microplastic-free crystal blend provides a luminous finish while prioritizing sensitive skin and responsible beauty choices. The result is a radiant look that feels lightweight and comfortable as you wear it.\u003c\/p\u003e\u003ch3\u003eWhy GoGo Stands Out\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eOphthalmologist-tested and free from silicone and talc, designed with sensitive lids in mind.\u003c\/li\u003e\n\u003cli\u003eWater-based texture that glides smoothly, blends easily, and dries down quickly with zero fallout.\u003c\/li\u003e\n\u003cli\u003eMulti-functional: use as eye color or apply as a targeted highlighter on the nose bridge, cupid’s bow, and cheekbones.\u003c\/li\u003e\n\u003cli\u003eMicroplastic-free crystal blend for a high-shine effect that aligns with mindful beauty choices.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eShade and Finish\u003c\/h3\u003e\u003cp\u003eGarden is a bright purple that pops on the skin and pairs well with neutrals or other color shades for a playful or amplified look. The finish reads as luminous and glassy, ideal for creating a quick statement or layering with other products for depth.\u003c\/p\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eGently swipe across the lids for full, opaque shimmer.\u003c\/li\u003e\n\u003cli\u003eTap and blend with fingertips for a softer wash of sparkle.\u003c\/li\u003e\n\u003cli\u003eDabble along the bridge of the nose, cupid’s bow, and cheekbones for targeted brightness.\u003c\/li\u003e\n\u003cli\u003eClose cap tightly after use to prevent drying and preserve formula integrity.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eReal-Life Scenarios\u003c\/h3\u003e\u003cp\u003ePerfect for on-the-go mornings, sensitive-eye routines, or travel days when you want quick color and glow without heavy makeup layers. The lightweight feel and easy blending make it a flexible choice for day-to-night looks while keeping comfort in mind.\u003c\/p\u003e\u003ch3\u003eBrand Ethos\u003c\/h3\u003e\u003cp\u003eGood. Clean. Fun. Always. Tower 28 designs are rooted in real skin needs, merging dermatologist-approved principles with bold, joyful beauty for all.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes the Tower 28 GoGo Cooling Shimmer Eyeshadow Stick suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ophthalmologist-tested and silicone- and talc-free, designed for comfortable wear on sensitive lids.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How can I use GoGo as both eye color and highlighter?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Swipe on lids for bold shimmer or tap and blend; apply to the nose bridge, cupid's bow, and cheekbones for brightness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052637315388,"sku":"B0FQZYHTV3","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-gogo-cooling-shimmer-eyeshadow-stick-garden-01.jpg?v=1778627307"},{"product_id":"tower-28-gogo-cooling-shimmer-eyeshadow-stick-8-hour-wear-water-based-viper","title":"Tower 28 GoGo Cooling Shimmer Eyeshadow Stick – 8-Hour Wear, Water-Based, Viper","description":"\u003ch2\u003eWake Up Your Eyes with Cooling Shimmer\u003c\/h2\u003e\n\u003cp\u003eMeet Tower 28 GoGo Cooling Shimmer Eyeshadow Stick in Viper—a water-based cream that delivers instant sparkle with a refreshing cooling sensation. A single swipe goes opaque quickly and dries down cleanly, offering a smooth transition from day to evening. The cool mauve shade, Viper, flatters a range of skin tones while catching light for a luminous look that never feels heavy.\u003c\/p\u003e\n\u003cp\u003eThe standout crystal blend uses microcrystal particles instead of traditional glitter, providing high sparkle without a heavy, gritty texture. It’s designed to feel breathable on the eyelids, helping shimmer stay visible as the day progresses.\u003c\/p\u003e\n\n\u003ch3\u003eWhat makes it different\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMicroplastic-free crystal blend for sparkle with a mindful touch\u003c\/li\u003e\n  \u003cli\u003eOphthalmologist-tested and formulated for sensitive or eczema-prone lids\u003c\/li\u003e\n  \u003cli\u003eSilicone-free and talc-free to minimize irritation\u003c\/li\u003e\n  \u003cli\u003eWater-based base offers smooth glide, easy blending, and a weightless feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eVersatile, everyday usage\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe on lids for full opacity or tap with a fingertip for a soft wash of shimmer\u003c\/li\u003e\n  \u003cli\u003eUse as a highlighter on the bridge of the nose, Cupid's bow, and cheekbones for targeted brightness\u003c\/li\u003e\n  \u003cli\u003eClose cap firmly after use to prevent drying and preserve softness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eBrand philosophy\u003c\/h3\u003e\n\u003cp\u003eTower 28 blends dermatologist-approved skincare sensibilities with bold, joyful beauty. Built around real skin needs, GoGo aims to be safe for sensitive skin while delivering standout shimmer without compromising on comfort.\u003c\/p\u003e\n\n\u003cp\u003eNote: The formula is designed for versatility and easy touch-ups, with shade-ready mauve tones and a cooling sensation that can wake up tired eyes. Results may vary by individual, and longer wear can depend on application method and skin type.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is the GoGo Cooling Shimmer Eyeshadow Stick best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Versatile, water-based formula delivers cooling shimmer for lids, and doubles as a highlight for brightness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for sensitive or eczema-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ophthalmologist-tested, silicone-free and talc-free, designed to be gentle on sensitive skin while avoiding irritation.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052637937980,"sku":"B0FR1H9ZCC","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-gogo-cooling-shimmer-eyeshadow-stick-swatch.jpg?v=1778627340"},{"product_id":"tower-28-gogo-cooling-shimmer-eyeshadow-stick-in-troubadour-water-based-microplastic-free-8-hour-wear","title":"Tower 28 GoGo Cooling Shimmer Eyeshadow Stick in Troubadour – Water-Based, Microplastic-Free, 8-Hour Wear","description":"\u003ch2\u003eGoGo Cooling Shimmer: One Swipe, Big Impact\u003c\/h2\u003e\n\u003cp\u003eImagine a water-based cream shadow that glides on with a refreshing, cooling sensation and dries down quickly with virtually no fallout. The Tower 28 GoGo Cooling Shimmer Eyeshadow Stick in Troubadour delivers a radiant golden amber that brightens lids in a single swipe, making it an easy first step for many looks.\u003c\/p\u003e\n\u003ch3\u003eWhat makes this formula stand out\u003c\/h3\u003e\n\u003cp\u003eGoGo replaces traditional glitter with microplastic-free crystals and pearls, creating a high-shimmer finish that catches light beautifully while staying mindful of sensitive skin and the planet. The water-based base contributes to a smooth, feather-light application that feels comfortable from morning to night.\u003c\/p\u003e\n\u003cp\u003eDesigned with sensitivity in mind, the eyelid experience stays calm and comfortable thanks to a silicone-free and talc-free composition. The formulation is ophthalmologist-tested, helping you feel confident while enjoying a bold shimmer without stinging or irritation.\u003c\/p\u003e\n\u003ch3\u003eVersatility at its core\u003c\/h3\u003e\n\u003cp\u003eThis multitasking stick goes beyond color. Use it as a full-coverage lid shimmer, or tap and blend for a soft wash of light. It also doubles as a highlighter for targeted brightness on the bridge of the nose, the cupid’s bow, and the cheekbones. Remember to close the cap tightly after use to keep the formula fresh and ready for the next application.\u003c\/p\u003e\n\u003ch3\u003eWhy shoppers love Tower 28 GoGo\u003c\/h3\u003e\n\u003cp\u003eTower 28 combines dermatologist-informed skincare values with bold, joyful beauty that respects real skin needs. The GoGo line embodies the brand ethos: Good. Clean. Fun. for sensitive skin and everyday confidence.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCooling shimmer delivers an awakening sensation with a high-shine finish\u003c\/li\u003e\n  \u003cli\u003eFast-drying, crease-free wear with minimal fallout\u003c\/li\u003e\n  \u003cli\u003eMicroplastic-free crystal blend for a brilliant sparkle\u003c\/li\u003e\n  \u003cli\u003eSilicone-free and talc-free formula designed for sensitive lids\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on lids for a bold statement, or as a highlighter on key facial features\u003c\/li\u003e\n  \u003cli\u003eTap or smooth to control intensity from sheer to opaque\u003c\/li\u003e\n  \u003cli\u003eKeep the cap on between uses to maintain softness and glide\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the GoGo Cooling Shimmer Eyeshadow Stick suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s ophthalmologist-tested and formulated silicone-free and talc-free for sensitive lids while delivering shimmer.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can this stick be used as a highlighter as well?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely. Tap and blend on the nose bridge, cupid’s bow, or cheekbones for a targeted glow.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052639674684,"sku":"B0FR1V17LW","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-go-go-cooling-shimmer-eyeshadow-stick-troubadour-amber-glow.jpg?v=1778627366"},{"product_id":"tower-28-gogo-cooling-shimmer-eyeshadow-stick-in-avalon-8-hour-wear-water-based-for-sensitive-eyes","title":"Tower 28 GoGo Cooling Shimmer Eyeshadow Stick in Avalon – 8-Hour Wear, Water-Based for Sensitive Eyes","description":"\u003ch2\u003eGoGo Cooling Shimmer Eyeshadow Stick • Avalon\u003c\/h2\u003e\n\u003cp\u003eIntroducing Tower 28 GoGo Cooling Shimmer Eyeshadow Stick in Avalon—a water-based formula that brings bright, glassy sparkle with a refreshing, cooling sensation. Avalon is a true pink shade designed to wake up tired-looking eyes while staying comfortable on all-day wear. The result is a polished, luminous look that can go from desk to dinner without a heavy feel on the lids.\u003c\/p\u003e\n\u003cp\u003eOne swipe delivers high-impact shimmer that glides on smoothly, blends with ease, and dries down quickly with minimal fallout. The lightweight, water-based base creates a breathable veil of color that can be built from a soft wash to a bold statement lid. The compact stick fits into any makeup bag for quick glam at home or on the go.\u003c\/p\u003e\n\u003cp\u003eWhat sets this shade apart is the microplastic-free crystal blend. Instead of traditional glitter, it uses fine crystals and pearls to deliver a bright, iridescent shine. This approach provides a luxe finish while remaining mindful of skin comfort and environmental considerations.\u003c\/p\u003e\n\u003cp\u003eDesigned with sensitive skin in mind, the formula is ophthalmologist-tested and free from silicone and talc. The result is a shimmer that stays comfortable on lids without stinging or irritation, making Avalon a versatile option for a wide range of skin types and sensitivities. The shade’s pink tone adds a cheerful pop that works in daylight and pairs nicely with other colors for deeper, evening looks.\u003c\/p\u003e\n\u003ch3\u003eHow to use and versatile ideas\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe across lids for full, opaque shimmer, or tap and blend with your fingertip for a softer glow.\u003c\/li\u003e\n  \u003cli\u003eUse the same product as a highlighter on the bridge of the nose, cupid’s bow, and cheekbones for targeted brightness.\u003c\/li\u003e\n  \u003cli\u003eClose the cap tightly after use to prevent drying and maintain smooth application over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-based formula for a smooth, comfortable glide and quick-drying finish.\u003c\/li\u003e\n  \u003cli\u003eMicroplastic-free crystal blend delivers high-shine shimmer without traditional glitter particles.\u003c\/li\u003e\n  \u003cli\u003eOphthalmologist-tested, silicone-free and talc-free for sensitive lids and daily wear.\u003c\/li\u003e\n  \u003cli\u003eDual-use as an eyeshadow and a precise highlighter for added versatility.\u003c\/li\u003e\n  \u003cli\u003eCompact, travel-friendly stick designed for on-the-go touch-ups and easy layering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTower 28 blends dermatologist-friendly skincare sensibilities with bold, joyful color. GoGo Avalon invites you to experiment with a fresh pink sparkle that can brighten daytime looks and enhance evening glow without sacrificing comfort or clarity of color. This shade is ideal for those who want a quick, sparkling lift, whether you’re starting your day or refining your final touch before heading out.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tower 28 GoGo Avalon safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ophthalmologist-tested, silicone-free and talc-free formulation designed for sensitive skin, with a cooling shimmer.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this product use microplastics in the glitter?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. It uses a microplastic-free crystal blend for high sparkle without traditional glitter.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53052639772988,"sku":"B0FR1MTYB6","price":29.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-gogo-cooling-shimmer-eyeshadow-stick-avalon-application.jpg?v=1778627364"},{"product_id":"tower-28-getset-pressed-setting-powder-balboa-banana-talc-free-12-hour-wear","title":"Tower 28 GetSet Pressed Setting Powder – Balboa Banana (Talc-Free, 12-Hour Wear)","description":"\u003ch2\u003eGetSet: A weightless, talc-free setting powder for a fresh, lasting finish\u003c\/h2\u003e\n\u003cp\u003eMeet a breathable powder that sits lightly on skin, helping to blur imperfections and deliver a soft matte look. Balboa Banana—a warm, yellow-leaning shade—brightens dull areas and neutralizes shadows, helping medium to dark tones read as even and awake without looking powdery.\u003c\/p\u003e\n\u003cp\u003eDeveloped with ultra-soft Kaolin clay to control shine and a touch of hydrating squalane to smooth texture, GetSet aims for comfort as it helps skin feel balanced. The result is a natural, non-greasey finish that avoids a flat appearance, making it a versatile option for many makeup routines.\u003c\/p\u003e\n\u003ch3\u003eAll-day wear you can rely on\u003c\/h3\u003e\n\u003cp\u003eFeaturing coated silica tech, GetSet is designed to hold up through heat, humidity, and daily hustle. The formula is described as transfer-proof and sweat-resistant, helping makeup stay in place from morning through night while remaining breathable on the surface of the skin.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eTap a puff onto the skin for a diffused veil or sweep with a fluffy brush for a seamless layer. Use alone for a light finish or over foundation as a finishing powder. The compact fits easily into a bag for quick touch-ups on the go.\u003c\/p\u003e\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eTalc-free formula suitable for sensitive skin\u003c\/li\u003e\n  \u003cli\u003eKaolin clay absorbs oil without overdrying\u003c\/li\u003e\n  \u003cli\u003eSqualane adds light hydration and helps smooth texture\u003c\/li\u003e\n  \u003cli\u003e12-hour wear with transfer and sweat resistance\u003c\/li\u003e\n  \u003cli\u003eBalboa Banana brightens for a lifted, awake look\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTips for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eGently press with a puff for a soft, diffused finish\u003c\/li\u003e\n  \u003cli\u003eDust over makeup to set and minimize shine\u003c\/li\u003e\n  \u003cli\u003eKeep the compact handy for on-the-go touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Tower 28 GetSet talc-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. GetSet is talc-free and designed for sensitive skin, with kaolin clay and squalane.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does GetSet last on the skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It offers long wear with transfer and sweat resistance suitable for daily use from morning to night.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53053471490364,"sku":"B0FDY4H6B6","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/files\/tower-28-getset-pressed-setting-powder-balboa-banana-compact.jpg?v=1778646874"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/1876\/2812\/collections\/tower-28-lipsoftie-mini-rose-glow.jpg?v=1783781700","url":"https:\/\/oseilabeauty.com\/collections\/tower-28.oembed","provider":"Oseila Beauty","version":"1.0","type":"link"}